2014.8.11

Japanese women’s fashion media site 4meee raises $500,000

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4meee-screenshot

See the original article in Japanese.

4meee! (pronounced “for me”) is an e-commerce and curated fashion site for young women. Tokyo-based Rocket Venture, the company behind the service, announced today that it has raised 50 million yen ($500,000) from Japanese investment firm Global Brain as well as Future Investment, the investment arm of Japanese system integrator Future Architect.

The team was featured at a recent demo day event of Tokyo-based startup incubator Movida Japan. Since its April launch they have published more than 1,000 articles and surpassed 1 million monthly page views.

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Their website is optimized for smartphones, where every article is comprised of easy-to-read texts and four images. Articles are written by about 80 curators and published based on the editor’s choice. The articles drive user traffic to other e-commerce sites, where they generate a 15% conversion rate and $1.5 million in two weeks through advertorials.

From the left: Tomomi Kuwayama (CTO), Arisa Sakanashi (director), and Yoshimi Kuwayama (CMO)

From the left: Tomomi Kuwayama (CTO), Arisa Sakanashi (director), and Yoshimi Kuwayama (CMO)

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Takeshi Hirano

Takeshi Hirano

Takeshi is a Japanese tech blogger and a co-founder of The Bridge, and is also the CEO for bootupAsia, Inc. He started his career as a web designer.

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