THE BRIDGE

Startups

Japan’s software network virtualization startup Midokura secures $20M series B

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This is the abridged version from our original article in Japanese. Midokura Holdings Ltd., the company offering a software network virtualization technology, announced today that it has fundraised $20 million in a series B round. This round was led by Innovation Network Corporation of Japan (INCJ for Short) with participation from Simplex and Allen Miner. Simplex provides major Japanese banks with dealing systems while Allen Miner is chairman of Japanese VC firm Sunbridge Global Ventures who is also formerly Oracle Japan CEO. With the funding this time, the company has raised $44 million in total to date. Midokura has not disclosed any financial details including valuation, shareholdings ratio and payment date upon fundraising. But the company claims that they will enhance development of Midokura Enterprise MidoNet (MEM) and new product line-ups as well as empowering their management and development teams. Since its launch back in 2010, the company’s been led by Tatsuya Kato, chairman of the board and co-founder, who is a veteran entrepreneur also renowned for having served Japanese investment fund Globis as COO. Prior to launching Midokura, he was involved in managing notable Japanese IT companies such as Cybird (TSE:4823) and CSK Holdings (TSE:9737). Headquartered in Lausanne, Switzerland,…

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The Midokura team comprises 60 employees across six countries around the world

This is the abridged version from our original article in Japanese.

Midokura Holdings Ltd., the company offering a software network virtualization technology, announced today that it has fundraised $20 million in a series B round. This round was led by Innovation Network Corporation of Japan (INCJ for Short) with participation from Simplex and Allen Miner. Simplex provides major Japanese banks with dealing systems while Allen Miner is chairman of Japanese VC firm Sunbridge Global Ventures who is also formerly Oracle Japan CEO. With the funding this time, the company has raised $44 million in total to date.

Midokura has not disclosed any financial details including valuation, shareholdings ratio and payment date upon fundraising. But the company claims that they will enhance development of Midokura Enterprise MidoNet (MEM) and new product line-ups as well as empowering their management and development teams.

Since its launch back in 2010, the company’s been led by Tatsuya Kato, chairman of the board and co-founder, who is a veteran entrepreneur also renowned for having served Japanese investment fund Globis as COO. Prior to launching Midokura, he was involved in managing notable Japanese IT companies such as Cybird (TSE:4823) and CSK Holdings (TSE:9737).

Headquartered in Lausanne, Switzerland, Midokura runs its business operations at six different locations worldwide, though substantial headquarter operations is found in Tokyo. According to Kato who is based out of Tokyo, their system development team is based out of Barcelona, Spain while the San Francisco team is in charge of marketing operations.

The company has been developing MEM, a software network virtualization technology which replaces hardware network devices with a series of software, enabling service providers to reduce installation and maintenance costs for network environment.

Translated by Masaru Ikeda
Edited by “Tex” Pomeroy

Japan’s Umami, restaurant guide app for foreign visitors, secures $466K seed round

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Tokyo-based Umami, the Japanese company behind the restaurant mobile app for foreign visitors under the same name, announced last week that it had fundraised 50 million yen (about $466,000) in a seed round. Participating investors in this round were Voyage Ventures, Fujita Kanko (TSE:9722), CSAJ Startup and other undisclosed four companies. Voyage Ventures is the investment arm of Japanese internet company Voyage Group (TSE:3688) while Fujita Kanko is the owner company of notable Japanese hotel chains such as Chinzanso and Washington Hotels. Upon gaining this funding, Umami wants to focus more on driving hotel guests from foreign countries to restaurants and recreational services in town. Since its launch back in April of 2015, the Umami mobile app has been adopted by about 250 restaurants in Japan. The app allows restaurants to provide their menu in English, Chinese (simplified and traditional) and Korean as well as Japanese, attract customers through coupons, and spread words using social network services so that they can better reach out to foreign visitors. For customers, it helps them find restaurants following their dining preference using a recommendation feature, making orders at a restaurant in their mother tongue and choosing allergy-free or halal food menus.

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CC BY 2.0: via Flickr by Seika

Tokyo-based Umami, the Japanese company behind the restaurant mobile app for foreign visitors under the same name, announced last week that it had fundraised 50 million yen (about $466,000) in a seed round. Participating investors in this round were Voyage Ventures, Fujita Kanko (TSE:9722), CSAJ Startup and other undisclosed four companies. Voyage Ventures is the investment arm of Japanese internet company Voyage Group (TSE:3688) while Fujita Kanko is the owner company of notable Japanese hotel chains such as Chinzanso and Washington Hotels. Upon gaining this funding, Umami wants to focus more on driving hotel guests from foreign countries to restaurants and recreational services in town.

Since its launch back in April of 2015, the Umami mobile app has been adopted by about 250 restaurants in Japan. The app allows restaurants to provide their menu in English, Chinese (simplified and traditional) and Korean as well as Japanese, attract customers through coupons, and spread words using social network services so that they can better reach out to foreign visitors. For customers, it helps them find restaurants following their dining preference using a recommendation feature, making orders at a restaurant in their mother tongue and choosing allergy-free or halal food menus.

umami-mobile-app-screenshots

ST Booking gains $200K in seed funding to bring more students from Asia to Japan

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See the original story in Japanese. Tokyo- / Taipei-based ST Booking (previously known as Hakodate Ventures), the startup offering an education services marketplace under the same name, announced today that it has fundraised $200,000 in a seed round from several investors including Singapore-based Beenext and Tokyo-based IF Angel. ST Booking was founded in September 2015 by Shota James Morikawa, a former associate at East Ventures as well as a former director at Japanese startup Hyper8. In addition to Morikawa as CEO, Tiffany Wu, vice president at Taiwanese angel/seed fund Pinehurst Advisors, and Mark Hsu, co-founder of Pinehurst, joined the company as founding members. ST Booking is a matching platform for connecting Southeast Asian students wishing to study abroad to Japanese educational institutions. Tying up with 60 language schools or business colleges in Japan, and more than 1,100 agencies in Taiwan, Thailand or Vietnam, ST Booking approaches with both B2B via agencies and B2C by directly acquiring students. The recent Japanese government effort to attract 300,000 international students a year by 2020 is having a positive impact on the service. It monetizes with a “results reward” model; educational institutions will be charged 15 to 25% commission of the school fees. In…

stbooking_screenshot

See the original story in Japanese.

Tokyo- / Taipei-based ST Booking (previously known as Hakodate Ventures), the startup offering an education services marketplace under the same name, announced today that it has fundraised $200,000 in a seed round from several investors including Singapore-based Beenext and Tokyo-based IF Angel.

ST Booking was founded in September 2015 by Shota James Morikawa, a former associate at East Ventures as well as a former director at Japanese startup Hyper8. In addition to Morikawa as CEO, Tiffany Wu, vice president at Taiwanese angel/seed fund Pinehurst Advisors, and Mark Hsu, co-founder of Pinehurst, joined the company as founding members.

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Shota James Morikawa delivered his pitch at B Dash Camp 2016 Spring in Fukuoka in March 2016. (Image credit: ST Booking)

ST Booking is a matching platform for connecting Southeast Asian students wishing to study abroad to Japanese educational institutions. Tying up with 60 language schools or business colleges in Japan, and more than 1,100 agencies in Taiwan, Thailand or Vietnam, ST Booking approaches with both B2B via agencies and B2C by directly acquiring students.

The recent Japanese government effort to attract 300,000 international students a year by 2020 is having a positive impact on the service. It monetizes with a “results reward” model; educational institutions will be charged 15 to 25% commission of the school fees. In the future, it aims to develop a CRM to optimize sponsorship relations with companies for employment after graduation or the study abroad processes.

Mark Hsu, one of the aforementioned founding members, is known as an investor in startups but also has been running a business called Envision Recruit, helping educational institutions market their services in Taiwan and other countries. His vast network and deep experience in this sector will be greatly beneficial to operating the ST Booking business. Furthermore, thanks to the Vietnamese educational ministry’s decision adding Japanese as the first foreign language to learn at elementary schools, the local rush to study Japanese is on a rise. While Singapore-incorporated ST Booking has offices in Tokyo and Taiwan, their team members appear to be busy traveling around the entire Southeast Asian region for sales and marketing.

ST Booking aims to use the fund to launch new services, increase brand awareness and enhance network building with more agencies in the region.

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The ST Booking team members discuss with each other at an office in Vietnam. CEO Morikawa sits in the middle while co-founder Hsu stands on the left. Image credit: ST Booking

Edited by “Tex” Pomeroy

Japan’s cloud-based logistics platform OpenLogi gets $1.9M for Asian expansion

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See the original story in Japanese. Various instant e-commerce platforms or consumer-to-consumer (C2C) trading platforms, which an individual can readily make use of, have been started up in recent years. This active situation can be recognized from the growth of players in this field such as Mercari, Base, and Store.jp. As trading of “things” occurs, logistics become necessary. Others seem to be growing with this flow as well. Tokyo-based OpenLogi, which provides an outsourced logistics platform, announced on Tuesday that it has fundraised 210 million yen (about $1.9 million) from IMJ Investment Partners (IMJ-IP), SMBC Venture Capital and Infinity Ventures LLP. Coinciding with the funding, partner of IMJ-IP Hiroshi Oka has been appointed as an outside director. This fund will be spent for enhancing human resources. According to OpenLogi CEO Hidetsugu Ito, the firm plans to increase the number of members up to about 25 from the current 15 (including 9 engineers). Concurrently it promotes business development overseas such as in Southeast Asia, also in cooperation with IMJ-IP. I covered OpenLogi for the first time just a year ago. Please check out the previous article about their “optimization of warehouses and logistics business.” Ito explains that the firm has been…

openlogi
OpenLogi website

See the original story in Japanese.

Various instant e-commerce platforms or consumer-to-consumer (C2C) trading platforms, which an individual can readily make use of, have been started up in recent years. This active situation can be recognized from the growth of players in this field such as Mercari, Base, and Store.jp.

As trading of “things” occurs, logistics become necessary. Others seem to be growing with this flow as well.

Tokyo-based OpenLogi, which provides an outsourced logistics platform, announced on Tuesday that it has fundraised 210 million yen (about $1.9 million) from IMJ Investment Partners (IMJ-IP), SMBC Venture Capital and Infinity Ventures LLP. Coinciding with the funding, partner of IMJ-IP Hiroshi Oka has been appointed as an outside director.

This fund will be spent for enhancing human resources. According to OpenLogi CEO Hidetsugu Ito, the firm plans to increase the number of members up to about 25 from the current 15 (including 9 engineers). Concurrently it promotes business development overseas such as in Southeast Asia, also in cooperation with IMJ-IP.

I covered OpenLogi for the first time just a year ago. Please check out the previous article about their “optimization of warehouses and logistics business.”

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OpenLogi CEO Hidetsugu Ito  (Image credit: OpenLogi)

Ito explains that the firm has been focusing in particular on the optimization of its warehouse control system for a year. Since many of the contracted warehouses are located in the Tokorozawa area (suburban Tokyo), the firm moved its office to Ikebukuro (transit hub to the Tokorozawa are) and sometimes has a meeting with the developer team even at a warehouse.

Over the past year, the firm has tackled “improvement of efficiency of warehouse work.”

To ship and stock goods in warehouses via OpenLogi, users only have to ask transportation companies to carry them after member registration on the website. As a result, some of the users send out goods without care.

Ito explains:

For example, when a user sends three goods of A, B, and C, he / she inputs information about the goods to OpenLogi’s system in advance, but sometimes differences between the arrived goods and the inputted contents can be seen. Although we had handled these cases through confirmation with chat tools so far, we have enabled warehouse operators to communicate directly with users only by receiving photos taken with iPad.

As reported previously, each warehouse has a unique work method or style. To optimize all of them by considering it as one large warehouse virtually, standardization of warehouse work is needed.

Ito mentioned the difficulties in standardization:

The standardization of warehouse work was not easy. For example, one warehouse operator requires photos of goods, while another requires clothes to be folded. We classified requests from warehouse operators into patterns, and we advanced standardization in the system side.

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Image credit: OpenLogi

The firm contracts with several warehouse bases as of now, acquiring one company each month. As for the charging system, conventional uniform charge was tuned to be variable according to the number of shipment or work quantity.

Most of players, intending to bring forth a new business phase by making conventional business move online, generally starts from optimization of the business practices or operation in that field by leveraging technologies, as seen in laundry or printing industry. OpenLogi seems to have completed that phase as well, and is entering to the expansion phase. We will continue to follow their future growth.

Translated by Taijiro Takeda
Edited by “Tex” Pomeroy

Japan’s handmade item marketplace Creema raises $10M to win fierce competition

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See the original story in Japanese. Tokyo-based Creema, the Japanese startup behind C2C (consumer-to-consumer) marketplace for handmade items under the same name, announced that it fundraised about 1.1 billion yen (about $10 million) in the latest round led by Globis Capital Partners (GCP). For Creema, this is the fourth round following the previous 100 million yen funding from KDDI Open Innovation Fund (KOIF for short, jointly operated by leading Japanese telco KDDI and VC firm Global Brain) back in June 2014. In addition to GCP, participating investors in the latest round were KDDI, Global Brain and SMBC Venture Partners, in addition to Creema founder/CEO Kotaro Marubayashi himself. Launched back in 2010, the Creema marketplace lists more than 2.4 million handmade items from over 60,000 registered creators. While the handmade C2C market in Japan grew by 250% YoY in transaction volume, Creema revealed that they had seen a 450% growth from last year. Currently the Japanese handmade market is fiercely competitive as it has in operation more than 40 marketplaces within. However apparently most deals are being aggregated into the top 4 marketplaces: Minne (backed by GMO), Tetote (backed by GMO), Iichi (backed by Hakuhodo group and Taiwan’s handmade C2C marketplace…

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L to R: Tomohiro Ebata (Director, Head of Business Development and Investment, KDDI), Keisuke Tatsuoka (Global Brain), Kotaro Maruyabayashi (CEO, Creema), Akihiro Higashi (Principal, Globis Capital Partners), Minoru Konno (Partner & COO, Globis Capital Partners)

See the original story in Japanese.

Tokyo-based Creema, the Japanese startup behind C2C (consumer-to-consumer) marketplace for handmade items under the same name, announced that it fundraised about 1.1 billion yen (about $10 million) in the latest round led by Globis Capital Partners (GCP). For Creema, this is the fourth round following the previous 100 million yen funding from KDDI Open Innovation Fund (KOIF for short, jointly operated by leading Japanese telco KDDI and VC firm Global Brain) back in June 2014. In addition to GCP, participating investors in the latest round were KDDI, Global Brain and SMBC Venture Partners, in addition to Creema founder/CEO Kotaro Marubayashi himself.

creema-2016_screenshot

Launched back in 2010, the Creema marketplace lists more than 2.4 million handmade items from over 60,000 registered creators. While the handmade C2C market in Japan grew by 250% YoY in transaction volume, Creema revealed that they had seen a 450% growth from last year.

Currently the Japanese handmade market is fiercely competitive as it has in operation more than 40 marketplaces within. However apparently most deals are being aggregated into the top 4 marketplaces: Minne (backed by GMO), Tetote (backed by GMO), Iichi (backed by Hakuhodo group and Taiwan’s handmade C2C marketplace Pinkoi) and the amply-funded Creema.

See also:

Creema will use the funds to strengthen system development as well as marketing efforts for service recognition. They had been dependent for such recognition upon word of mouth among users, now expecting to hit 10 billion yen (about $92 million) in gross merchandise volume for 2016 (this number is coincidentally matched with that of competitor Minne).

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Creema’s mobile app

According to Marubayashi, the average market price for each deal at Creema is over twice that at other marketplaces since users therein tend to trade handmade items with elaborate designs crafted by professionals. Recently Creema started dealing with food products where bakers and pâtissière sell their original breads or cakes while farmers sell handmade salad dressings and juices.

The consolidated annual merchandise volume from the two major C2C marketplaces of Japan, Yahoo Auction and Mercari, is to near the 1 trillion yen (or about $9.2 billion) mark by this yearend. Given that handmade item deals are included in these stats, we can see that the handmade item marketplaces still have a great potential for further growth.

Edited by “Tex” Pomeroy

Japan’s Popcorn now allows foreign visitors to book last-minute deals for salons

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See the original story in Japanese. Popcorn is a beauty salon-booking app for last-minute deals. The app offers discount deals up to 70% off for beauty salons for hair styling, nail art and care as well as eyelash extensions, in addition to relaxation and aesthetic salons, focused on allowing users to book a same-day or last-minute appointment for deals at salons in Tokyo’s busiest shopping districts such as Shibuya, Harajuku, Ebisu and Ginza. Since its launch back in February of 2015, the service is about to cover 1,000 salons, seeing an approximate 30% MoM growth in the number of bookings since late 2015. Coubic, the company behind Popcorn, announced today that the app supports a multilingual interface to better serve international visitors to Japan, ever on the increase. Available for Android via Google Play or for desktop in English, simplified Chinese, traditional Chinese and Korean, not to mention Japanese. According to Japan National Tourism Organization (JNTO), more than 20 million tourists are expected to visit Japan this year, especially those from the East Asia region like China, Korea, Taiwan and Hong Kong, which accounts for 70% of all visitors, are increasing at more than 30% every year. Due to the…

popcorn-multilingual_featuredimage

See the original story in Japanese.

Popcorn is a beauty salon-booking app for last-minute deals. The app offers discount deals up to 70% off for beauty salons for hair styling, nail art and care as well as eyelash extensions, in addition to relaxation and aesthetic salons, focused on allowing users to book a same-day or last-minute appointment for deals at salons in Tokyo’s busiest shopping districts such as Shibuya, Harajuku, Ebisu and Ginza. Since its launch back in February of 2015, the service is about to cover 1,000 salons, seeing an approximate 30% MoM growth in the number of bookings since late 2015.

Coubic, the company behind Popcorn, announced today that the app supports a multilingual interface to better serve international visitors to Japan, ever on the increase. Available for Android via Google Play or for desktop in English, simplified Chinese, traditional Chinese and Korean, not to mention Japanese.

According to Japan National Tourism Organization (JNTO), more than 20 million tourists are expected to visit Japan this year, especially those from the East Asia region like China, Korea, Taiwan and Hong Kong, which accounts for 70% of all visitors, are increasing at more than 30% every year. Due to the increase of individual tourists and repeating visitors, their consumption is expanding from buying products to experiencing services.

Among many tourist attractions, more foreign visitors are choosing to try beauty salons in Japan because of a high interest in their health and Japanese beauty. When a massage salon in Ginza used the app, for example, the monthly number of foreign customers increased sevenfold from a year ago. After this year’s beginning, the salon says not only Asian but also European customers are increasing. With the launch of the multilingual interface at this time, it will attract foreign visitors with the convenience of enabling online booking and in-advance credit card payments.

The Popcorn app initially supported booking a same-day appointment only, but then added a next-day appointment in response to user needs. By offering a special limited menu, many beauty salons participating in the app use have succeeded in gaining repeat customers while more than half the customers delivered to salons by the app are repeat customers. It appears that users are tired in making phone calls to make an appointment, like those using the app to find a new salon and book an appointment.

Coubic CEO Hiroshi Kuraoka elaborated:

Some male and female users have used our app about 30 to 40 times in three months. It was so surprising that some users recognized the convenience of online booking and use our app very frequently. We thought some users may feel resistance against credit card prepayments but many of them appear to accept that in return for receiving a limited menu for Popcorn users.

Providing users with rewards from salons in Tokyo plus selected areas in Fukuoka so far, the company will expand to other cities in Japan shortly, planning to curate salons in cities outside Japan as well. Leveraging the Coubic appointment management platform, the company intends to expand their business to other retailing industries beyond beauty salons.

Translated by Masaru Ikeda
Edited by “Tex” Pomeroy

Japan’s Smaoku, auction site for authentic second-hand, now serves buyers in Asia

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See the original story in Japanese. Tokyo-based Zawatt, the Japanese startup behind an online auction site for brand name items called Smaoku, unveiled today its international interface which enables foreign consumers to purchase authentic second-hand items from Japan. The new interface is available in English and traditional Chinese, aiming to serve buyers in the US, Hong Kong, Taiwan and Singapore (though simplified Chinese is used in Singapore). With the new interface for buyers, sellers in Japan can easily submit their items to foreign buyers in the same manner with they have been doing for buyers in Japan. In addition to eliminating language barriers by machine translation and a Q&A template for interactions between sellers and buyers, generation of documents for export customs declaration, international forwarding service and credit card payments (VISA and MasterCard accepted) are available. Buyers can easily accept inquiries and purchase requests as well as shipping their items to the aforementioned regions. If sellers in Japan want to sell their items internationally, all they have to do is just toggle the ‘International Sales’ switch in their ‘MyShop’ menu in the mobile app. In international deals, a buyer is to bear remittance and shipping charges while 10% brokerage commission…

smaoku-global-interface_featuredimage

See the original story in Japanese.

Tokyo-based Zawatt, the Japanese startup behind an online auction site for brand name items called Smaoku, unveiled today its international interface which enables foreign consumers to purchase authentic second-hand items from Japan. The new interface is available in English and traditional Chinese, aiming to serve buyers in the US, Hong Kong, Taiwan and Singapore (though simplified Chinese is used in Singapore).

smaoku-global-seller-inquiry
Chinese-speaking buyers can easily communicate with Japanese-speaking sellers using a Q&A template on Smaoku.

With the new interface for buyers, sellers in Japan can easily submit their items to foreign buyers in the same manner with they have been doing for buyers in Japan. In addition to eliminating language barriers by machine translation and a Q&A template for interactions between sellers and buyers, generation of documents for export customs declaration, international forwarding service and credit card payments (VISA and MasterCard accepted) are available. Buyers can easily accept inquiries and purchase requests as well as shipping their items to the aforementioned regions.

If sellers in Japan want to sell their items internationally, all they have to do is just toggle the ‘International Sales’ switch in their ‘MyShop’ menu in the mobile app. In international deals, a buyer is to bear remittance and shipping charges while 10% brokerage commission will be charged to a seller when his/her deal is made (5.4% discount rate applied for ‘official shop’ sellers) for domestic deals.

Zawatt fundraised about $2 million last June to focus more on international transactions just released at this time. Despite their having SIG Asia Investments from China invest through this round, it may feel slightly awkward that the aforementioned service area doesn’t include mainland China in the cross-border transaction surge.

smaoku-global-deliveryAccording to Zawatt CEO Daisaku Harada, the company is still considering expanding into the mainland market because of high tariffs on luxury brand items, the need to locate servers within China (due to Great Firewall, narrow bandwidth as to overseas connections and ICP license requirement), different online promotional methods (since Facebook is unavailable in China), and different payment methods (people prefer to use UnionPay or Alipay rather than Western credit card brands). Seeing the response in the aforementioned four markets, he says that they will aim to start serving the Chinese market within the year.

I often see many events focused on cross-border e-commerce rather than ‘ordinary’ e-commerce across mainland China. Many cross-border e-commerce platforms deal with daily necessities or expendable supplies from outside China. The second-hand marketplace for brand items can be made because of the existence of Japanese consumers who carefully handle these items on the provision side. This particular segment of second-hand brand items can help Smaoku gain a competitive advantage over giants like Alibaba.

See also:

Edited by “Tex” Pomeroy

Japan’s hardware-focused incubator ABBALab launches $14 million startup fund

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See the original story in Japanese. Japan’s ABBALab, a startup incubator focusing on IoT (Internet of Things) or IoE (Internet of Everything) business, last week announced the establishment of ABBALab IoE 1st Investment Limited Liability Partnership as its new fund. The fund was formed with about 1.5 billion yen (about $14 million) in committed capital from investors including Mistletoe, Hon Hai venture capital fund 2020, Sojitz, Sakura Internet and angel investors. The redemption period of the fund is ten years. Its investment target is not only hardware but also general products or services in IoT / IoE field, while covering wide investment stages from the prototyping stage or a pre-seed round to a series A round phase. Also follow-on investment will be considered according to the situation. In ABBALab, CEO Osamu Ogasahara’s personal assets had been invested in IoT startups so far, with the investment targets being disclosed as well. No New Folk Studio (smart footwear) … See this article Exiii (personalized myoelectric hand) … See these articles Vinclu (smartphone accessory / hologram AI) … See these articles Symax (health condition analyzer inside toilet) … See these articles Fove (eye-tracking Virtual Reality headset) … See these articles Up Perfoma (footballer’s…

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ABBALab founder and CEO Osamu Ogasahara

See the original story in Japanese.

Japan’s ABBALab, a startup incubator focusing on IoT (Internet of Things) or IoE (Internet of Everything) business, last week announced the establishment of ABBALab IoE 1st Investment Limited Liability Partnership as its new fund.

The fund was formed with about 1.5 billion yen (about $14 million) in committed capital from investors including Mistletoe, Hon Hai venture capital fund 2020, Sojitz, Sakura Internet and angel investors. The redemption period of the fund is ten years.

Its investment target is not only hardware but also general products or services in IoT / IoE field, while covering wide investment stages from the prototyping stage or a pre-seed round to a series A round phase. Also follow-on investment will be considered according to the situation.

In ABBALab, CEO Osamu Ogasahara’s personal assets had been invested in IoT startups so far, with the investment targets being disclosed as well.

Necessity of forming funds

Upon fund establishment, I had an interview with CEO Ogasahara (all question in boldface asked by the writer, and answered by Ogasahara).

First of all, would you explain your activities so far? You had invested your personal assets in ABBALab.

During the past two years, I started ABBALab with Taizo (Son, CEO of Misletoe) as a profit-making corporation, and been involved with investment for prototyping or communication activities. Meanwhile, I have participated in starting up DMM.make AKIBA, IoT Platform of Sakura Internet or Japan Region of OpenFog. Those are all to set a ground from which new startups will be born.

The investment targets steadily increased. Was that within your expectation?

Actually, I could not have met any startups with impact other than my investment targets during the first year. While receiving a few requests for investment examination in one month, I might possibly not have been able to notice promising startups to invest in during prototyping phase with just my senses.

You had run an acceleration program once in ABBALab. Would you tell me the unsuccessful points of the program?

We formed a fellowship system to have businesspersons participate in the activities as mentors, but the cost effectiveness was bad because it was hard for them to work within the startups’ timeframe.

There was also a system to build teams anew by gathering failed startups. Could you provide actual examples?

There was no case where separated individual members had united into one. However, we found a case in which a team manufactured a concept model of a product in combination with a close team, of course with charges though.

How much do you evaluate that in score?

A 70. Although each startup is responsible for its own business, I think I myself could do more in terms of speed or number of matters as an accelerator.

Let’s move on to the topic about the new fund. The return on personal asset-sized investment may be a kind of community creation for example, which means just support. However, fund establishment will produce a financial business aspect. Could I ask you the reason why you formed the fund this time?

For example, it may be not so bad as a portfolio to continue investing a few million yen into 10 to 20 startups per year under the current style. However, even if only ABBALab was given excellent investment targets, there is no guarantee that a better environment would be formed in ten, twenty or fifty years later.

To deal with this, I noticed the need to change the system on the assumption of follow-on such as prototyping, seed and series A. Moreover, it is difficult to run ABBALab in such a style only with personal assets.

I see.

By only increasing the number of shareholders and raising money from them, I think our degree of freedom will be limited as a result, because we just have unlisted startups’ shares in the prototype phase (in most cases), for which valuation is difficult.

So you thought that simply forming fund is easier to understand than fundraising and investing as a corporation.

As for our result of investment activities, we had shown a not-too-bad performance for introduction to investors, where some of the invested startups had succeeded in fundraising during their next round, so that I came to consider raising money by forming a fund as ABBALab, not capital increase.

Is there any change with establishment of the fund?

What the good thing is, simply an increase of the amount and the possibility of follow-on, or possibility of collaboration or additional investment by LPs. By having more concerned people with the fund between us, we can contribute to the resource secure for startups through requests for assistance or mentoring that we have not been able to handle.

One point which will widely change is, when considering follow-on of tens of millions in scale, we have to share that with an advisory board in advance, because we invest the fund received from LPs, not personal assets.

What do LPs (limited partners) expect in addition to investment return?

Foxconn (managing Hon Hai venture capital fund 2020) had already invested in Fove, and Sojitz started supporting a deal with Symax. Also, Sakura Internet is working to adopt Tsumug’s products in home IoT business with Apaman Shop (Japanese rental housing broker).

Thank you for your time today.

See also:

Translated by Taijiro Takeda
Edited by “Tex” Pomeroy

Taiwan’s SkyREC, analytics tool for real stores, wins Slush Asia 2016 pitch finals

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See the original story in Japanese. Slush Asia website casinoceske.com took place on May 13th and 14th at the Makuhari Messe exhibition halls in Chiba. Among 60 nominees fiercely competing during the 2-day event, Taiwan-based SkyREC — which is developing an analytics platform for real stores — won this year’s startup pitch competition. Taiwanese startups won for two consecutive years following Slush Asia 2015 last year. Top award winner: SkyREC (Taiwan) Supplemental awards: Premium support worth 1 million yen from Google, 55,000 miles point from Japan Airlines, legal services worth $15,000 from the law firm Orrick and 1 million yen in cash from Autodesk SkyREC is a Google Analytics for real stores, allows users to understand how many times and also how long wherein the store customers have been gathing at the most. It will demonstrate a great capability in finding customer flow lines, hot-selling items as well as unpopular items with 12 different core analytics solutions. At a certain store in Taiwan, it could improve in-store customer traffic 10% and monthly revenue 18% after three months since implementing the SkyREC solution. Since its launch in December of 2015, the solution has been adopted by 400 stores, planning to be…

slush-asia-2016-pitch-finals-all-presenters

See the original story in Japanese.

Slush Asia

took place on May 13th and 14th at the Makuhari Messe exhibition halls in Chiba. Among 60 nominees fiercely competing during the 2-day event, Taiwan-based SkyREC — which is developing an analytics platform for real stores — won this year’s startup pitch competition. Taiwanese startups won for two consecutive years following Slush Asia 2015 last year.

Top award winner: SkyREC (Taiwan)

Supplemental awards: Premium support worth 1 million yen from Google, 55,000 miles point from Japan Airlines, legal services worth $15,000 from the law firm Orrick and 1 million yen in cash from Autodesk

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SkyREC is a Google Analytics for real stores, allows users to understand how many times and also how long wherein the store customers have been gathing at the most. It will demonstrate a great capability in finding customer flow lines, hot-selling items as well as unpopular items with 12 different core analytics solutions.

At a certain store in Taiwan, it could improve in-store customer traffic 10% and monthly revenue 18% after three months since implementing the SkyREC solution. Since its launch in December of 2015, the solution has been adopted by 400 stores, planning to be deployed into 64,000 stores under 30 brands. This startup was born out of the 11th batch of Taiwan’s AppWorks accelerator.

Recruit Strategic Partners award winner: Giroptic (France)

Supplemental awards: 500,000 yen in cash and one-year free rent until September 2016 of TECH LAB PAAK co-working space in Shibuya, Tokyo

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Giroptic has developed a camera device which enables capture of 360-degree motion pictures with three micro cameras and three microphones but without any software. In addition to Nokia’s Ozo exhibited in the Slush Asia venue at this time, images captured by three cameras are stitched into one 360-degree video stream in real time with an onboard chip. It can be livestreamed via Wi-Fi too.

Typical use cases include projecting images using a virtual reality-enabled head-mounted display (HMD) or browsing on desktop but users can swipe it directly or horizontally towards where they want to look at. It can be also attached to a light bulb socket and work as a 360-degree CCTV camera which enables image transmissions via Wi-Fi in real time. The team has received about 4,000 pre-orders at a Kickstarter campaign in France. Giroptic has 48 employees in France and San Francisco, and is currently funded at $6.1 million.

PR Times award winner: Meleap (Japan)

Supplemental awards: One-year complimentary use of press release distribution from PR Times

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Meleap has developed a sports game environment called Hado, leveraging a combination of several technologies such as spatial perception, smartphone-based HMD and motion sensors. It virtually reproduces decorated rooms and townscapes for up to 10 users upon enjoying games or exercises. They will start with a B2B (business-to-business) model serving leisure and recreational service providers.

See also:


The following two finalists could receive no award but were attracting much attention from an audience and judges:

Vectr (Taiwan)

Vectr is a one-stop graphic design platform that has been integrated with markup editor, prototyping tool and other several functions. With a professional account paying $25 monthly fee, users can use create documents making the most of templates, icons, fonts, stock photos, logs and illustration patterns provided on the platform. It also has editors and libraries for animated content, audios and videos as well.

Users can also sell their templates, icons, fonts, stock photos, logos and illustration patterns to other users through a marketplace. The company will take 30% of the price as a commission when the purchase is made.

MoBagel (Taiwan)

By collecting usage of IoT (Internet of Things) or “connected” home appliances, MoBagel provides consumer electronics manufacturers with business intelligence through a dashboard screen. It will help manufacturers understand usage or customer behaviors of their products. With this solution, manufacturers can grab statistics about how frequently their products are being used or demographics of their user base. Through the analysis, manufacturers can gain user insights that will definitely be useful for future product developments such as considering a suitable lifetime of batteries installed in their products.

Having partnered with Softbank, Philips, Panasonic and other consumer electronics companies, the company also secured $1 million in a seed round from 500 Startups, CyberAgent Ventures, SingTel’s Innov8 incubation initiative and Club Clover.

Edited by “Tex” Pomeroy

7 Japanese teams awarded at this year’s Microsoft Innovation Award

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See the original story in Japanese. This article is part of our coverage of Microsoft Innovation Day in Tokyo. Under the theme of ‘innovation by software,’ Microsoft Innovation Award had been established to award a software or service which had achieved realization of innovative ideas. Previous award winners include AgIC (electronic circuit printing technology using conductive ink), Opect (gesture control for surgeons during their operation), Shikumi Design (new-gen music instrument), and TVision Insights  (effective TV rating measurement technology). See also: Japan’s AgIC, circuit board printing startup, raises $1.5M for radiant heating technology Japan’s AgIC launches Kickstarter campaign for enhanced version of circuit pattern maker This year, 16 startups covering hardware, AI (artificial intelligence) or IoT (internet of things) had given pitches as finalists. Eventually, the University of Tsukuba Artificial Intelligence Laboratory, developing BioSync which enables synchronous kinesthetic interactions among people, won the Best Team Award and Japan Airlines (JAL) Entrepreneur Award. The following were the jurors for the competition. Yoshiaki Ishii, Director, New Business Policy Office, Ministry of Economy, Trade and Industry Katsura Itoh, Developer and Evangelism Lead, Microsoft Japan Fumihiko Nakajima, Senior Director, Business Development, Dentsu CDC Ken Nishimura, Chief Editor, TechCrunch Japan Shumpei Fukui, Principal, Archetype Tomonori Yako,…

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See the original story in Japanese.
This article is part of our coverage of Microsoft Innovation Day in Tokyo.

Under the theme of ‘innovation by software,’ Microsoft Innovation Award had been established to award a software or service which had achieved realization of innovative ideas. Previous award winners include AgIC (electronic circuit printing technology using conductive ink), Opect (gesture control for surgeons during their operation), Shikumi Design (new-gen music instrument), and TVision Insights  (effective TV rating measurement technology).

See also:

This year, 16 startups covering hardware, AI (artificial intelligence) or IoT (internet of things) had given pitches as finalists. Eventually, the University of Tsukuba Artificial Intelligence Laboratory, developing BioSync which enables synchronous kinesthetic interactions among people, won the Best Team Award and Japan Airlines (JAL) Entrepreneur Award. The following were the jurors for the competition.

  • Yoshiaki Ishii, Director, New Business Policy Office, Ministry of Economy, Trade and Industry
  • Katsura Itoh, Developer and Evangelism Lead, Microsoft Japan
  • Fumihiko Nakajima, Senior Director, Business Development, Dentsu CDC
  • Ken Nishimura, Chief Editor, TechCrunch Japan
  • Shumpei Fukui, Principal, Archetype
  • Tomonori Yako, IoT Innovation Center Chief and Executive Consultant, Ufuru

The following introduces seven startups which won the Best Team Award and sponsor awards. Incidentally, every finalist team was provided prizes from accounting software maker Yayoi as well as Microsoft.

The Best Team Award winner / JAL Entrepreneur Award winner: BioSync by Artificial Intelligence Laboratory, University of Tsukuba

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BioSync is a device for next-gen rehabilitation by “hacking” human bodies. It consists of a sensor device which measures changes of myogenic potential changes and a device which receives these signals for transmission as potential changes. By linking into / being linked by another person with general cable used for earphones, the device enables an understanding of kinesthetics for physically-disabled people, or realize effective rehabilitation by sharing healthy people’s sense of muscle activities with handicapped people. As an example of use, the team had succeeded in development of feeding spoon for people with neuromuscular disorders.

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Jury’s Special Award / The Bridge Award: The Voice by Hmcomm

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Hmcomm had started as a technology transfer venture from Japan’s National Institute of Advanced Industrial Science and Technology (AIST), and has been developing cloud-based voice recognition engine called The Voice. Although voice recognition R&D has been continuing for many years, it is still far attaining a fully practical level. However, thanks to the rapid progress in hardware or network since 2010s the environment to dramatically improve the processing performance of voice recognition has been set, with the market expanding along with the advance in communication robots. The team is also seeking a solution for problems as to conventional voice recognition technologies, like recognition difficulties during crosstalk or in noisy locations.

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Jury’s Special Award: AI-based life science image analysis system by LPixel

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Although 90% of the academic papers are publicized with images in recent years, most of the author researchers did not learn about image processing. LPixel analyzes a large quantity of data with high accuracy, outputs images then enables pasting of images onto papers by easy operation which even children can do. It was developed under the concept of having AI as a research assistant. The team has acquired three patents, and LPixel ImageJ Plugins has exceeded 30,000 downloads.

Audience Award / PR TIMES Award: Secual by Secual

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Secual is a smart home security service linked to the Internet. It provides WiFi-connectable intruder detection sensors and a cloud service at a low price, and allows users to recognize irregularities in their own house from outside locations via smartphones. The team had obtained the seed fund from Will Group Incubate Fund in June 2015, subsequently fundraising 60 million yen (about $550,000) from lease property agent Ambition and vacation rental startup Adventure in December 2015. In March 2016, it agreed to a strategic capital alliance with Investors Cloud.

Audience Award: Bioelectric-controlled prosthesis by Meltin MMI

Meltin MMI, born from the Incubation Center of the University of Electro-Communications, showcased the robot hand / bioelectric-controlled prosthesis. The team had fundraised from Euglena-SMBC Nikko-Leave a Nest Capital and Glocalink this January, following by winning the prize in the startup category at Real-Tech Venture of the Year 2016 organized by Leave a Nest this March.

Samurai Incubate Award: Kagura by Shikumi Design

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Kagura is a next-gen music instrumental platform enabling music to be played just with physical movement, based on distance and gesture recognition technologies. Adopting Intel®RealSense™3D, the app had been launched for Mac in July 2015 then subsequently for Windows. The Shikumi Design team had won the top award in Intel® Perceptual Computing Challenge 2013.

See also:

Tech in Asia Award: Milbox Touch by White

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Various kinds of cheap VR (virtual reality) goggles that allow feeling a sense of immersion by inserting smartphones into cardboard box cases have been appearing. However, a major defect of these products is that users cannot touch smartphones’ screen directly to control apps by swiping, scrolling or tapping. Milbox Touch is an electrode seal with high sensitivity for transmitting current change to smartphones, enabling control of apps by touching the surface with the seal.

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The White team is applying for a patent on the seal, and aims OEM (original equipment manufacturer) supply to other VR goggles such as Google Cardboard. Currently, the team has been developing a PacMan game for VR as well, also provides a SDK (Software Development Kit) embeddable in games, free of charge. The SDK is available for Unity, Xamarin, iOS and Android. The team plans to start OEM supply of the seal and launch of PacMan at the end of April 2016.

Translated by Taijiro Takeda
Edited by “Tex” Pomeroy