San Francisco-based Square, the mobile payments service established by Jack Dorsey, looks like it will be planting a firm foothold in Japan soon, partnering with Uniqlo on a pop-up store in Ginza on Friday, October 11. Square officially came to Japan back in May of this year, as you may recall.
The aforementioned space will be used to spotlight Uniqlo’s Ultra Light Down jackets, but it will also feature Square’s mobile payment technology as Uniqlo staff will be equipped with iPad’s on site to accept credit card payments. So in this way, customers won’t have to bother with queuing at the register, but can swipe their credit card with any store employee.
This marks the first time that a big retailer in Japan is using Square in this way, and Uniqlo has plans to to introduce the technology at other stores later on. With a huge brand like Uniqlo now under its belt, Square should make quick progress convincing other retailers, big and small, to get on board as well.
In addition to providing Square mobile payments at this pop-up store, Uniqlo will also feature something it’s calling ‘Uniqlo Color Magic’, which is most likely their Magic Mirror display (from Sharp) that they introduced at US locations last year. You can see an example of how that works in the video below.