Japan’s Tabelog has no problems feeding paid memberships to users

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Japan’s Kakaku.com, the company that operates food review portal Tabelog, has announced that its premium membership (which costs 315 yen per month [1]) has now reached 350,000 subscribers as of March 16. The last time we checked in on these figures was last August, when it had 250,000 members. So we can say that growth since that time has been very impressive, especially in the face of challenges from new startups in the food space here in Japan.

Tabelog’s premium service offers high discount coupons (ranging from 20% to 100% off), and mobile apps with advanced sorting/filtering preferences. This premium service began back in September of 2010.

According to Kakaku.com, there are over 760,000 restaurants currently registered on Tabelog, with 5 million reviews, and 53 million monthly users split (almost evenly) among PC and smartphones.

tabelog-paid-memberships


  1. Or just over $3.  ↩