Japan’s parking lot sharing platform Akippa secures additional funding from DeNA



See the original story in Japanese.

Galaxy Agency, a Japanese startup behind peer-to-peer parking lot sharing platform Akippa, announced on Monday that it has fundraised an undisclosed sum from Japanese Internet giant DeNA. Details about this round have not been disclosed, but the company has fundraised a total of 300 million yen ($3 million) since their launch, including 65 million yen ($650,000) from Jafco in September 2012, as well as an undisclosed sum from DeNA, Enigmo co-CEO Shokei Suda and other angel investors in 2014.

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Galaxy Agency will use the funds to strengthen marketing by increasing product listing ads and media exposure. Since its launch in April, they have acquired many parking lot owners. CEO Genki Kanaya said that the number of parking lots available on the platform as of September has tripled since August.

We are focused on acquiring parking lots in areas where user demand is high, such as city centers and near sports stadiums. For instance, there were only three parking complexes available within 1.8 kilometers of Nagai Stadium, but via our platform this number has increased fivefold to 15 parking complexes.

In addition to Akippa, Galaxy Company has been providing several online services such as part-time job board Rebaito, so they have an excellent reputation for strong sales. The company had been allocating almost 50% of their sales team to Akippa, but has raised this to 80% since August in order to boost marketing.

They plan to use the additional funding to launch a new C2C-based service in November to solve parking problems by leveraging the spare time of individuals, Kanaya said.

Finding a parking space is an issue everywhere in the world. It will be interesting to see how the Galaxy Agency team markets their solution to car owners not only in Japan but also the rest of the world.