FiNC, Japan’s weight-loss advisory startup, fundraises from eight listed companies, others



See the original story in Japanese.

FiNC is a Tokyo startup that provides online weight loss and dietary advice based on a scientific approach such as genetic testing. Corresponding to the stress check guideline recently implemented by the Japanese ministry of health and welfare, FiNC launched in November a new online stress check service called Welness Survey Stress. The company has introduced a variety of services such as the FiNC online diet coach service, healthcare news app Wellness Post, as well as a 60-day group weight-loss program in partnership with Wellness Frontier, the company behind the Joyfit sports club chain in Japan.

FiNC announced today that it has fundraised an undisclosed sum from several companies. Participating investors are ANA Holdings (TSE:9202, passenger flight service), All Nippon Airways Trading, Credit Saison (TSE:8253), Dai-ichi Life Insurance (TSE:8750), Mitsubishi Estate (TSE:8802), Yoshinoya Holdings (TSE:9861, beef bowl restaurant chain), Rohto Pharmaceutical, Kewpie (TSE:2809, mayonnaise manufacturer), Golf Digest Online (TSE:3319), Neo Career (recruiting), Fenox Venture Capital, and Good Patch (UI/UX agency).

For instance, Rohto Pharmaceutical, whose mission statement is to increase life expectancy, aims to introduce more healthcare services to meet the needs of people’s daily lives by combining Rohto’s know-how in medicine and cosmetic development with FiNC’s technology.

By joining forces with big companies representing the Japanese market, FiNC aims to be the world’s best wellness solution provider by accelerating business expansion. In October, the company partnered with Softbank and started developing a new healthcare service leveraging user personal data and IBM Watson. Expect to see the launch of similar joint projects with participating investors in the future.

Translated by Masaru Ikeda
Edited by Kurt Hanson