THE BRIDGE

Business

Business card-based CRM startup Sansan raises $5M, planning global expansion

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Tokyo-based venture company Sansan announced on Tuesday that it has fundraised about 500 million yen (or about $5 million) from Nissay Capital and GMO Venture Partners. This follows the previous round in 2009, which raised 50 million yen from CyberAgent, Recruit Incubation Partners, and GMO Venture Partners. Sansan is known for providing the Eight app, a combined solution for business card scanning, data entry, and contact management. By linking your Eight account with your social media presences (like Facebook, Google Plus, Mixi), your contacts will be automatically imported and connected. Subsequently the business cards of those people will then appear on your Eight page. If don’t have enough contacts to connect but still have a large connection of business cards, you can ask the company to scan the business cards for free. Alternatively, you can scan the cards yourself with their smartphone app. (See our previous article for more information about how it works.) The entire service is provided completely free. In a CNET Japan report, the company’s CEO Chika Terada explained that they are not rushing to monetize it until they build a sufficient userbase, ideally something in the range of 10 million users. The startup expects to do business globally in the near…

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Tokyo-based venture company Sansan announced on Tuesday that it has fundraised about 500 million yen (or about $5 million) from Nissay Capital and GMO Venture Partners. This follows the previous round in 2009, which raised 50 million yen from CyberAgent, Recruit Incubation Partners, and GMO Venture Partners.

Sansan is known for providing the Eight app, a combined solution for business card scanning, data entry, and contact management. By linking your Eight account with your social media presences (like Facebook, Google Plus, Mixi), your contacts will be automatically imported and connected. Subsequently the business cards of those people will then appear on your Eight page. If don’t have enough contacts to connect but still have a large connection of business cards, you can ask the company to scan the business cards for free. Alternatively, you can scan the cards yourself with their smartphone app. (See our previous article for more information about how it works.)

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Sansan CEO
Chika Terada

The entire service is provided completely free. In a CNET Japan report, the company’s CEO Chika Terada explained that they are not rushing to monetize it until they build a sufficient userbase, ideally something in the range of 10 million users. The startup expects to do business globally in the near future, and they’ll be looking at building a global pool of crowdsourcing workers for card scanning and data entry, which will makes data entry possible regardless of language barriers.

With this new infusion of funds, they’re hoping to intensify further development of a better user experience, with a plan to introduce a new version of their smartphone app in May. Terada says it will be not only for scanning and managing business cards as before, but it will also be something that gives you an access to various information about your contacts, such as info to help you call or e-mail them, or the ability to view a map when you meet up with someone.

Other startups operating in this space are Maysee, as well as China-based Youlu.

Japan’s Mobcast partners with 13 content providers, wants to dominate sports gaming on mobile

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See also the original story in Japanese. Tokyo-based games company Mobcast announced on Monday that it has launched a sport-focused social gaming platform. The company also launched a distribution platform for Open Social-compatible apps called Mbc Connect, a payment solution for content providers called Mbc Wallet, and a knowledge base site for partnering developers. In addition to that, the company announced that it has partnered with 13 content developers including Konami Digital Entertainment, Koei Temco Games, as well as a Japanese pro baseball team. According to its financial statements for the fiscal period ending December 2012, Mobcast saw 5 billion yen (approximately $50 million) in revenue, which is 2.5 times what it was the previous year. User growth was not explosive but it did recently surpass 3 million users. We heard from Takashi Sato, the CSO (chief strategic officer) of Mobcast Inc. regarding the growth of the sports category in social gaming and their future international expansion. What differentiates the Mobcast platform from others like GREE or Mobage? We’ll be focusing on the sports category in gaming, and we want to partner with participating content providers to acquiring a userbase that loves sport. We’re hoping to work with as many companies as possible….

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See also the original story in Japanese.

Tokyo-based games company Mobcast announced on Monday that it has launched a sport-focused social gaming platform. The company also launched a distribution platform for Open Social-compatible apps called Mbc Connect, a payment solution for content providers called Mbc Wallet, and a knowledge base site for partnering developers.

In addition to that, the company announced that it has partnered with 13 content developers including Konami Digital Entertainment, Koei Temco Games, as well as a Japanese pro baseball team.

According to its financial statements for the fiscal period ending December 2012, Mobcast saw 5 billion yen (approximately $50 million) in revenue, which is 2.5 times what it was the previous year. User growth was not explosive but it did recently surpass 3 million users.

We heard from Takashi Sato, the CSO (chief strategic officer) of Mobcast Inc.
regarding the growth of the sports category in social gaming and their future international expansion.


What differentiates the Mobcast platform from others like GREE or Mobage?

We’ll be focusing on the sports category in gaming, and we want to partner with participating content providers to acquiring a userbase that loves sport. We’re hoping to work with as many companies as possible.

Considering your recent financials, how much potential do you think there is in the sport games market?

This category accounts for 15% of the entire gaming industry, so we need be in position to dominate the niche. I can’t disclose too much about business performance, but we’re thinking about what to do next to ensure our sustained growth.

Your company recently announced it had branched into the media business. It doesn’t account for much of your overall revenue, so why do this?

We thought it would be important to explore non-gaming services such as media, so we could acquire new users as well as the retain our existing ones. In the future, this will enhance our business channels, like e-commerce for example.

When you took over gaming company Entercrews, you spoke a bit about future international expansion, especially in the Asian region. What’s your plan?

We started overseas operations on March 28th. […] We’re seeing what difficulties are ahead for international services. We just landed in the Korean market and will start expansion to the rest of Asia very shortly. Considering that the World Cup is next year, we’re devoting ourselves to making our platform reach as many consumers as possible.

We expect to acquire 1 million users in Korea alone. To date, we’ve already acquired around 17,000 users in Korea, (just in the early phase).

Stealth m-commerce startup Origami raises $5M from KDDI and DAC

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See the original story in Japanese. On Tuesday Tokyo-based startup Origami held a press briefing where they finally unveiled what they had been working on. The company has developed a mobile app (also called Origami) which allows you to follow updates from the accounts of your favorite brands or merchants. When you find something you like, you can also easily purchase using the app. It also has ‘like’ features for items, and you can check-in at both real and virtual retailers if you want to share your shopping experience with friends. The press briefing was held in Tokyo’s fashion district of Omotesando. Brands and retailers using the mobile commerce app for their promotion efforts include names like: Beams, Mori Museum, MoMA Design Store, Hysteric Glamour, Bang & Olufsen, Mizuma Art Gallery, as well as some department stores and art galleries. At the press briefing, Origami’s CEO Yoshiki Yasui introduced their goals: Mobile commerce solves many problems faced by retailers in e-commerce, both online and offline. The gap between of e-commerce and offline retailing is disappearing, and mobile commerce enables merchants to take advantage of both market opportunities. Giving users the ability to follow their favorite brands, the app helps them…

origami

See the original story in Japanese.

On Tuesday Tokyo-based startup Origami held a press briefing where they finally unveiled what they had been working on. The company has developed a mobile app (also called Origami) which allows you to follow updates from the accounts of your favorite brands or merchants. When you find something you like, you can also easily purchase using the app. It also has ‘like’ features for items, and you can check-in at both real and virtual retailers if you want to share your shopping experience with friends.

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The press briefing was held in Tokyo’s fashion district of Omotesando. Brands and retailers using the mobile commerce app for their promotion efforts include names like: Beams, Mori Museum, MoMA Design Store, Hysteric Glamour, Bang & Olufsen, Mizuma Art Gallery, as well as some department stores and art galleries.

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At the press briefing, Origami’s CEO Yoshiki Yasui introduced their goals:

Mobile commerce solves many problems faced by retailers in e-commerce, both online and offline. The gap between of e-commerce and offline retailing is disappearing, and mobile commerce enables merchants to take advantage of both market opportunities.

Giving users the ability to follow their favorite brands, the app helps them encounter an item of interest in a way other than conventional search process. Through integration with social media, you can share your shopping experience with your friends so that they will be easily encouraged to buy something if they like it, even if you didn’t actually buy it.

On the Origami platform, every merchant has both a real and virtual store. Right now many users have visited the real store, checked in there, and shared using social media. These actions used just not to help merchants with promotion. With our solutions, it allows users gain an access to a brand or a retailer’s website by just clicking on a picture that another user has posted. In other words, every single piece of consumer-generated content will become a sort of billboard ad for brands or retailers.

The startup received funds from Japanese telco KDDI and digital ad agency Digital Advertising Consortium (DAC), and according to some news sources, it amounted to 500 million yen (about $5 million). KDDI’s SVP Makoto Takahashi and DAC’s CEO Hiroki Yajima were in attendance as special guests at the briefing. The telco provides not only financial support but also technical integration with their mobile platform for a better user experience. DAC and its subsidiaries will provide technology solutions for the startup.

They have also partnered with Condé Nast Group, the publisher of magazine brands like Vogue Japan, GQ Japan, and Wired. Condé Nast will give users the latest trends on fashion and gadgets through the app.

The Origami app is still only available only for iOS, but an Android app will follow in two or three months. They also considered developing a desktop version in the future, but they intend to focus on the iOS app for the time being. In the future they hope to expand globally as well.

Founder Yasui previously worked at Lehman Brothers and Silicon Valley-based VC firm DCM. The startup also announced that DCM’s partner Gen Isayama has joined its board of directors.

A recent study by the Japanese Ministry of Internal Affairs and Communications shows the Japanese mobile commerce to be worth of $11.7 billion, 16% more than what it was a year ago. In nearby China, the mobile commerce market is expected to reach $27.1 billion, surpassing the United States by 2014.

Origami-Team
From the left: Takashi Nozawa (VP of Technology), Yoshiki Yasui (Founder and CEO), and Max Mackee (VP of Business Development)

Japan’s Crowdworks adds another big local partner

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Crowdworks, which some readers may remember from its deal with Yahoo Japan back in January, added another big company, Benesse, to its list of partners. Benesse is a big player in the children’s education space but also runs a major female community site called Women’s Park, which has 4 million members. Through the partnership, there will be job and task postings on the community site from Crowdworks. Crowdworks envisions three major goals: to establish a new working style for women, local neighborhood revitalization, and globalization. Housewives being the biggest user segment at Women’s Park, the recent partnership aims to tackle the first goal in the hopes of promoting new or alternative work styles for women, especially those with children. As mentioned above, this is Crowdworks second largest partnership (behind Yahoo) with 300 billion yen in annual sales. The Yahoo tie-up didn’t take long to yield a positive effect, as within two days Yahoo brought in over 1,000 new user registrations.The two companies are searching for different ways to collaborate, such as promoting Crowdworks’ crowdsourcing via Yahoo’s advertisement business to crowdsource advertorial material. Crowdworks released a new feature this month called the Arigato button, which works similar to Facebook’s likes, allowing…

crowdworksBenesse-logo

Crowdworks, which some readers may remember from its deal with Yahoo Japan back in January, added another big company, Benesse, to its list of partners. Benesse is a big player in the children’s education space but also runs a major female community site called Women’s Park, which has 4 million members. Through the partnership, there will be job and task postings on the community site from Crowdworks.

Crowdworks envisions three major goals: to establish a new working style for women, local neighborhood revitalization, and globalization. Housewives being the biggest user segment at Women’s Park, the recent partnership aims to tackle the first goal in the hopes of promoting new or alternative work styles for women, especially those with children.

As mentioned above, this is Crowdworks second largest partnership (behind Yahoo) with 300 billion yen in annual sales. The Yahoo tie-up didn’t take long to yield a positive effect, as within two days Yahoo brought in over 1,000 new user registrations.The two companies are searching for different ways to collaborate, such as promoting Crowdworks’ crowdsourcing via Yahoo’s advertisement business to crowdsource advertorial material.

Crowdworks released a new feature this month called the Arigato button, which works similar to Facebook’s likes, allowing clients to show gratitude and appreciation to individuals who have done work for them. In two weeks after the release, there have been over 20,000 arigatos already. In an email, Crowdworks’ CEO Koichiro Yoshida elaborated on the tie-ups:

The two companies we’ve partnered with, Yahoo and Benesse, are both 300 billion yen companies. After just a year since Crowdworks’ launch, we were able to accomplish this milestone. It clearly shows the exciting potential of the crowdsourcing industry.

Within a year, the total amount of client work posted on the site has exceeded 1.2 billion yen with over 6,000 companies using the site. The aging population of Japan is forcing for a paradigm shift to take place in the ways people work. This partnership between Crowdworks and Benesse will open new doors for people, and allow resources to be better leveraged.

Japanese fashion site iQon lands partnership with Italian online mall Yoox.com

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   Online fashion coordination service, iQon, which recently fundraised 300 million yen (or about $3.2 million), has announced a partnership with a global online fashion mall Yoox.com. Yoox was founded way back in 2000 in Italy, and has now expanded to over 67 countries including Japan. On iQon, users create their favorite looks using photos of accessories and dresses available on the website. In order to provide users with the items they’re looking for to complete their looks, iQon has teamed up with companies such as online fashion mall Zozotown to expand their items database. The company has partnered with over 40 ecommerce companies in total. I exchanged emails with Yuki Kanayama, the CEO of Vasily, the company behind iQon. He shared some interesting information about the service: Many of the looks are created on weekdays and weekends after 9pm. This is probably the time when the users are relaxed and maybe flipping through their favorite magazines — when they have the iQon app on their hands to create looks. On weekends, there are over 2,000 looks created per day. Only 20% of iQon’s users have experience buying online. Many of the users encounter fashion items they like online, and…

iqon  iQon-app

Online fashion coordination service, iQon, which recently fundraised 300 million yen (or about $3.2 million), has announced a partnership with a global online fashion mall Yoox.com. Yoox was founded way back in 2000 in Italy, and has now expanded to over 67 countries including Japan.

On iQon, users create their favorite looks using photos of accessories and dresses available on the website. In order to provide users with the items they’re looking for to complete their looks, iQon has teamed up with companies such as online fashion mall Zozotown to expand their items database. The company has partnered with over 40 ecommerce companies in total.

I exchanged emails with Yuki Kanayama, the CEO of Vasily, the company behind iQon. He shared some interesting information about the service:

Many of the looks are created on weekdays and weekends after 9pm. This is probably the time when the users are relaxed and maybe flipping through their favorite magazines — when they have the iQon app on their hands to create looks. On weekends, there are over 2,000 looks created per day.

Only 20% of iQon’s users have experience buying online. Many of the users encounter fashion items they like online, and then go buy them at retail stores. In a way, this is a good indication that iQon’s users are mainstream users, not the tech savvy users we typically see using the latest tech services. iQon is considering adding offline store information where certain items can be bought to enhance the user experience. What began as a fashion coordination service has now grown into a community, where some popular users have gained over a few thousand followers.

iQon’s users are currently almost all Japanese, however, with the partnership with Yoox, users can enjoy popular fashion items from around the world. This may be a footstep towards expansion to other countries. But Kanayama explains that at this point, the startup is still focused on growing the service within Japan.

As for future developments, he explained that community features will be important.

Since we have over 1,000 looks created each day, we want to allow users to create their own magazine-like page using these looks. The core value of iQon is that it helps you to discover new fashions. We want to help users find their favorite items in different ways.

Tokyo-based web integrator IMJ teams up with Fenox Capital, plans to invest in SE Asia

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Tokyo-based web/mobile solutions company IMJ (JASDAQ:4305) has announced a partnership with Fenox Capital, a Silicon Valley-based VC firm. The companies have established a fund worth about $4 million dedicated to investing in startups in the South East Asia region. In terms of the fund’s capital allocation, IMJ takes a 74.37% stake and Fenox makes up the rest. Fenox Capital was co-founded in the late 1990s by American businessman Anis Uzzaman, who has spent many years in Japan and has many connections in the local business community. IMJ is known for having integrated notable Japanese e-commerce sites such as Tsutaya Online or Sony Store. IMJ Investment Partners, the existing investment arm of IMJ, will be completely absorbed by the new company. According the announcement, the new VC company will set up local offices in Singapore, Jakarta, and Tokyo, and expects to explore seed investment opportunities in seed- and growth-stage startups in the region.

imjfenox_logoTokyo-based web/mobile solutions company IMJ (JASDAQ:4305) has announced a partnership with Fenox Capital, a Silicon Valley-based VC firm. The companies have established a fund worth about $4 million dedicated to investing in startups in the South East Asia region. In terms of the fund’s capital allocation, IMJ takes a 74.37% stake and Fenox makes up the rest.

Fenox Capital was co-founded in the late 1990s by American businessman Anis Uzzaman, who has spent many years in Japan and has many connections in the local business community. IMJ is known for having integrated notable Japanese e-commerce sites such as Tsutaya Online or Sony Store. IMJ Investment Partners, the existing investment arm of IMJ, will be completely absorbed by the new company.

According the announcement, the new VC company will set up local offices in Singapore, Jakarta, and Tokyo, and expects to explore seed investment opportunities in seed- and growth-stage startups in the region.

Japan-based MetroWorks raises funds from Sunbridge Global Ventures

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Tokyo-based startup MetroWorks, which provides a platform for crowdsourcing website design and production, received an unspecified amount of funds from Sunbridge Global Ventures, a startup VC fund run by ex-Oracle Japan CEO Allen Miner. The startup has developed a content management system called Atsumare CQ. It helps web administrators easily manage group development work among a large team of professionals, such as content producers, editors, contributors, photographers, translators, and proofreaders. The CMS product has a patent pending feature which allows administrators to manage more than several thousand professionals. MetroWorks was founded in 2010 by Tokyo-based entrepreneurs Neil Butler and Terrie Lloyd, and is expecting business expansion in non-English speaking countries all around the world. An example of a website using the system is JapanTourist.jp, another Lloyd/Butler venture. It’s an English-language online tourist guide that was launched in November of 2011. Since then it has acquired more than 910 contributors in Japan, with more than 300,000 monthly page views from the global audience.

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Tokyo-based startup MetroWorks, which provides a platform for crowdsourcing website design and production, received an unspecified amount of funds from Sunbridge Global Ventures, a startup VC fund run by ex-Oracle Japan CEO Allen Miner.

g-sol-pubThe startup has developed a content management system called Atsumare CQ. It helps web administrators easily manage group development work among a large team of professionals, such as content producers, editors, contributors, photographers, translators, and proofreaders. The CMS product has a patent pending feature which allows administrators to manage more than several thousand professionals.

MetroWorks was founded in 2010 by Tokyo-based entrepreneurs Neil Butler and Terrie Lloyd, and is expecting business expansion in non-English speaking countries all around the world.

An example of a website using the system is JapanTourist.jp, another Lloyd/Butler venture. It’s an English-language online tourist guide that was launched in November of 2011. Since then it has acquired more than 910 contributors in Japan, with more than 300,000 monthly page views from the global audience.

Namco Bandai hopes to increase global presence with new subsidiaries in Vancouver and Singapore

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Japanese game developer and publisher Namco Bandai (TYO:7832) has announced that it will be establishing subsidiaries in Vancouver and Singapore, with the intention of improving its presence in global markets [1]. The Vancouver office, to be called ‘Namco Bandai Studios Vancouver,’ will develop online social games for North American and European markets. It is set to begin operations in June, and will be located within the Center for Digital Media, a post graduate school supported by local universities. The British Columbia provincial government said it its announcement that it provided ‘significant assistance’ to Namco Bandai, including tax credits. Vancouver is quickly becoming an international hub in the gaming space with over 85 studios there so far. As for Singapore, the new Namco Bandai Studios Singapore will also start operations in June, and it will be located at Mediapolis at One North district. Namco Bandai says that this office will be instrumental as the company has many development partners in the region, many of which have also set up shop in Singapore. For both subsidiaries, the company plans to bring in locally hired staff, with help and support from its Tokyo headquarters. Namco Bandai’s announcement is here (PDF). I’m aware that…

namco-bandai

Japanese game developer and publisher Namco Bandai (TYO:7832) has announced that it will be establishing subsidiaries in Vancouver and Singapore, with the intention of improving its presence in global markets [1].

The Vancouver office, to be called ‘Namco Bandai Studios Vancouver,’ will develop online social games for North American and European markets. It is set to begin operations in June, and will be located within the Center for Digital Media, a post graduate school supported by local universities.

The British Columbia provincial government said it its announcement that it provided ‘significant assistance’ to Namco Bandai, including tax credits. Vancouver is quickly becoming an international hub in the gaming space with over 85 studios there so far.

As for Singapore, the new Namco Bandai Studios Singapore will also start operations in June, and it will be located at Mediapolis at One North district. Namco Bandai says that this office will be instrumental as the company has many development partners in the region, many of which have also set up shop in Singapore.

For both subsidiaries, the company plans to bring in locally hired staff, with help and support from its Tokyo headquarters.


  1. Namco Bandai’s announcement is here (PDF). I’m aware that the company writes its name in all caps, but in the interests of readability and common sense, I’ll refrain from doing that in this article.  ↩

Tokyo-based social network service Storys.jp raises another $300,000

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Tokyo-based startup ResuPress Inc., the company behind the social network service Storys.jp, announced today that it has raised 30 million yen (approximately $300,000) from Incubate Fund and the Anri startup fund. The new funding will be used to improve the service and intensify marketing efforts. For those not familiar with the service, Storys.jp helps you easily write information about your background and experience by connecting to Facebook and pulling from your history. Some of our readers may recall that we recently featured the startup and how it intends to differentiate from conventional social network services. The service was founded last year by ex-JP Morgan employee James Riney and TIT student Koichiro Wada, with an initial investment of 30 million yen from Incubate Fund, the Anri fund, and Hong Kong-based angel investor Teddy Lo.

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Tokyo-based startup ResuPress Inc., the company behind the social network service Storys.jp, announced today that it has raised 30 million yen (approximately $300,000) from Incubate Fund and the Anri startup fund. The new funding will be used to improve the service and intensify marketing efforts.

For those not familiar with the service, Storys.jp helps you easily write information about your background and experience by connecting to Facebook and pulling from your history. Some of our readers may recall that we recently featured the startup and how it intends to differentiate from conventional social network services.

The service was founded last year by ex-JP Morgan employee James Riney and TIT student Koichiro Wada, with an initial investment of 30 million yen from Incubate Fund, the Anri fund, and Hong Kong-based angel investor Teddy Lo.

Japanese online dating site Qrunch raises funds from Mitsubishi UFJ Capital

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Tokyo-based startup Qrunch, the company behind online dating site MatchAlarm, announced today it has raised an unspecified amount of funds from Mitsubishi UFJ Capital. The dating site targets single people looking to marry, and helps you connect with a likely match who you aren’t connected with on Facebook. The service is well-suited for busy office workers who might be otherwise occupied from morning until night, left with little time to date. With this service, users are sent the profile of another member every day at 8am, much like your alarm clock wakes you up every morning. This makes it pretty easy to use the service, because typical Japanese office workers will check messages on their smartphone at that time during their morning train commute. The service is not yet public, but it was chosen as one of seven finalists at Startups 2011 Spring, a semi-annual startup competition run by CyberAgent Ventures. At that time it was pitching the concept of being a Q&A service. The startup was incorporated last September, subsequently raised funds from CyberAgent Ventures, and then changed its strategy to this matchmaking service which will likely be easier to monetize.   On a related note, Tokyo-based startup Frigg…

matchalarm_logoTokyo-based startup Qrunch, the company behind online dating site MatchAlarm, announced today it has raised an unspecified amount of funds from Mitsubishi UFJ Capital.

The dating site targets single people looking to marry, and helps you connect with a likely match who you aren’t connected with on Facebook.

The service is well-suited for busy office workers who might be otherwise occupied from morning until night, left with little time to date. With this service, users are sent the profile of another member every day at 8am, much like your alarm clock wakes you up every morning. This makes it pretty easy to use the service, because typical Japanese office workers will check messages on their smartphone at that time during their morning train commute.

The service is not yet public, but it was chosen as one of seven finalists at Startups 2011 Spring, a semi-annual startup competition run by CyberAgent Ventures. At that time it was pitching the concept of being a Q&A service.

The startup was incorporated last September, subsequently raised funds from CyberAgent Ventures, and then changed its strategy to this matchmaking service which will likely be easier to monetize.  

On a related note, Tokyo-based startup Frigg (backed by IMJ Investment Partners) has been providing similar matchmaking services since last April. It has acquired more than 2,000 registered users in seven months since launch. Interestingly they are disclosing the demographics of their user base in terms of gender balance, age, geography, academic background, annual income, occupation, and whether or not they were previously married.

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