THE BRIDGE

Design

A fine line: Shantell Martin projects freestyle performance art

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At a recent FITC event in Tokyo I had a chance to hear renowed artist Shantell Martin speak about her artwork, as well as her connections to Japan, a place that has played a central role in her development. Her work is sometimes so simple that it resembles doodles that you might have done the margins of your school text book – but yet at the same time it sometimes has overwhelming detail and scale. Her tool is, more often than not, a simple pen – typically traveling black lines on white surfaces, sometimes big surfaces, sometimes small. Watching her draw, you initially say to yourself “Pftt, I could probably do that,” only to realize minutes later when a jagged edge becomes a cliff and then a sailboat pops up and then a face and then, well — and then you realize there’s far more to it, crossing over into the digital space and live performance art [1]. Another dimension For Shantell the act of creation is part of the work, part of the spectacle, a third dimension of time added to a 2D surface. It was when she realized that her live drawings were a type of performance art…

via Shantell Martin on Flickr

At a recent FITC event in Tokyo I had a chance to hear renowed artist Shantell Martin speak about her artwork, as well as her connections to Japan, a place that has played a central role in her development. Her work is sometimes so simple that it resembles doodles that you might have done the margins of your school text book – but yet at the same time it sometimes has overwhelming detail and scale.

Her tool is, more often than not, a simple pen – typically traveling black lines on white surfaces, sometimes big surfaces, sometimes small. Watching her draw, you initially say to yourself “Pftt, I could probably do that,” only to realize minutes later when a jagged edge becomes a cliff and then a sailboat pops up and then a face and then, well — and then you realize there’s far more to it, crossing over into the digital space and live performance art [1].

Another dimension

via Shantell Martin on Flickr

For Shantell the act of creation is part of the work, part of the spectacle, a third dimension of time added to a 2D surface. It was when she realized that her live drawings were a type of performance art that things really became interesting. Shantell began using projectors to cast her live drawings onto wall, a gradually unfolding improvizational digital performance, sometimes to complement an on-stage music act.

Projections are great as they can take a small idea and make it big, they give you that room to be interactive with and open up a space on screens and wall etc. I would like to move out of the square format though and work with more landscapes, balloons or unexpected spaces.

Shantell says that the years that she previously spent living in Japan really influenced her ideas about visual performance, as that’s something you see a lot here. She adds:

[Japan] gave me space to discover ‘ME’ and who I was in a way, I could be Shantell from London and that was enough. Growing up in London people constantly would ask about my ethnic background or where my parents where from, etc. It’s also hard at a young age to break away from the social mirrors that friends and family have for you, and by moving away completely to a new place I could build a new foundation. Another fundamental thing [was that] I became o.k with things being cute and found ways to integrate that into my work.

Shantell Martin

Some of the figures that emerge in her work indeed have a Japanese flavor, sort of XKCD meets LSD in some ways (pictured right). But what I think is most impressive about Shantell’s work is that over the years she has developed this style into something with patterns and method, turning what that initially looks quite random into what she describes as a language.

While Shantell prefers to keep her work as low tech as possible, she does make use of a number of digital tools in her work:

When drawing live on my computer I use the Wacom Intuos4 Medium size, I really like the size and model. [I] do wish the Bluetooth option was more reliable though, but for now I make sure that the USB cable is plugged in when performing. For software I’ve been using Sketchbook pro for a long time and more recently I’ve started to make sketching using tools created using open frame works by Zack Lieberman for a drawing and code workshop that we co-taught last year at the Eyeo festival.

If you’d like to get a better idea of Shantell’s work, a picture doesn’t quite suffice as it lacks the performance aspect that is so central to what she does. I encourage you to check out her Vimeo channel, where you can find a number of wonderful videos like the one I’ve included below.


  1. I paid my way though university painting murals, so initially I actually did think that I could pull off something like this. But after watching her perform, that notion was quickly put to rest!  ↩

Japan’s Designclue wants to build Asia’s largest logo crowdsourcing market

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See also this story in Japanese. Designclue is a service that lets you crowdsource logo creation to freelance designers regardless of their location or nationality. It’s run by the Tokyo-based startup called Purple Cow, which recently announced it had fundraised 14.7 million yen (approximately $157,000) in a seed round from Incubate Fund and East Ventures. We had a chance to interview all the three members of the startup, Kensuke Shibata, the CEO; Kyohei Teshima, the chief global officer; and Akira Kudo, the web developer. What exactly motivated you guys to launch this service? Shibata: I was studying in high school in Canada, and our CGO Kyohei Teshima was studying in the UK. As both he and I were outside Japan, we saw a variety of services for outsourcing tasks to emerging countries. We didn’t really call it ‘crowdsourcing’ in the past, but it was an [early] form of today’s crowdsouricing concepts. Kyohei and I met each other while working at DeNA as interns. We were so inspired by the concept of The World is Flat, the best-selling book by Thomas Friedman, and started working together exploring an innovative project that might disrupt the global market. With the idea of building…

From left: Kyohei Teshima (CGO), Keisuke Shibata (CEO), and Akira Kudo (web developer)
Kyohei Teshima (CGO), Kensuke Shibata (CEO), and Akira Kudo (web developer)

See also this story in Japanese.

Designclue is a service that lets you crowdsource logo creation to freelance designers regardless of their location or nationality. It’s run by the Tokyo-based startup called Purple Cow, which recently announced it had fundraised 14.7 million yen (approximately $157,000) in a seed round from Incubate Fund and East Ventures. We had a chance to interview all the three members of the startup, Kensuke Shibata, the CEO; Kyohei Teshima, the chief global officer; and Akira Kudo, the web developer.

What exactly motivated you guys to launch this service?

Shibata: I was studying in high school in Canada, and our CGO Kyohei Teshima was studying in the UK. As both he and I were outside Japan, we saw a variety of services for outsourcing tasks to emerging countries. We didn’t really call it ‘crowdsourcing’ in the past, but it was an [early] form of today’s crowdsouricing concepts.

Kyohei and I met each other while working at DeNA as interns. We were so inspired by the concept of The World is Flat, the best-selling book by Thomas Friedman, and started working together exploring an innovative project that might disrupt the global market. With the idea of building up a global project-sharing platform without considering language barriers and cultural gaps, we won a grand prize award plus 3 million yen ($32,000) at an entrepreneur contest from Skylight Consulting. That’s where my colleague Akira Kudo joined the team too.

When thinking about what was the easiest category of crowdsource-able tasks [unlikely to be impeded by] language barriers, we concluded we should focus on a platform specializing in logo design.  Since we started working on it, we’re haven’t been interested in business in a specific country but rather one that works in the global market. [1]

Can you tell us how the system works?

When you order logo design here in Japan, it will usually not be very cheap due to high labor costs in the country. And it can also be very hard for most Japanese people to order such work from overseas because of the language barrier. Our service allows users to easily place orders from independent foreign designers.

The website has multilingual interfaces to easily facilitate this. We’ve developed a non-verbal interface that allows users to let the designers know what kind of tastes you like or what kind of additional changes you want by just choosing selective designations or pointing [things] out over the artwork on screen.  Users can receive many design proposals at affordable rates from registered designers in emerging markets.

How do you monetize this?

We charge our user almost 20% of the ordering fee as our commission (this can vary according to some order criteria) when the design artwork is delivered to the user. When a user submits the order, we’ll charge our fee including the commission. And after that user then selects one of the design proposals, Designclue will pay the designer. So, Designclue plays a sort of escrow role in terms of money flow. All payments on the platform are processed via PayPal.

What kinds of business are using the service the most?

About 50% of all orders on the platform came from Japanese startups, followed by large-sized IT enterprises which accounted for 30% of orders.

How geographically varied are the designers?

About 30% of registered designers comes from Indonesia, followed by the Philippines, the US, India, Serbia, and the UK (in descending order). There was even a South African freelance designer who could make a living for three months as long as he accomplished a single task.

It seems that in Indonesia the locals are aggressively developing their skills to make a living.  Many people are using [similar services] like 99designs.com and are used to submitting their artwork ideas as side jobs.   99designs is an English language site and helps them work with Western countries.  But for the Indonesian designers, we are a way to enlarge their business opportunities to non-English-speaking countries, including Japan.

Can you share any interesting metrics about your service so far?

123 design proposals are delivered for an order on average, and 95% of all the order requests are completed with users satisfied with the outcome. We have 800 designers in 60 countries, and more than 85% of all the designers came from outside Japan. We’ve handled more than 100 transactions during the last six months since the site launch.

What do you foresee for Designclue in the future?

We think we’ll be moving towards the realization of a project sharing platform, where users can easily split their tasks to small pieces and outsource to freelancers.


Designclue was chosen as one of the finalists for the SF Japan Night event that will take place in San Francisco in early March.

They’re currently hiring Ruby developers, preferably English speakers.  If you are interested in joining them and being a part of a platform that may disrupt the global market, please feel free to contact them.

designclue_top


  1. After this point, all three pitch in to answer various questions.  ↩

Meet the Japanese company that’s making a sign language keyboard

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Here’s a great crowdfunding project that’s currently getting some attention in Japan. An initiative from Fujisawa-based ShuR, the SLinto project aspires to be the world’s first crowdsourced dictionary for sign language, with the world’s first sign language keyboard [1]. While it might be easy to look up words in an English, French, or Chinese dictionary [2], for those who use sign language, how would you go about looking up a specific sign? The company describes their solution (pictured above) as follows: Our sign language keyboard makes the whole process much easier. There are four main components for a sign; location, handshape, orientation, and movement. Our special keyboard allows you to look up a sign using its location and handshape and provide search results in videos. This is a remarkable idea not only because it will help people who already use sign language, but also because it will enable people who don’t use sign language to study it more easily. SHuR’s initiative also includes the very lofty goal of creating a crowdsourced dictionary of sign languages [3], with Wikipedia-style additions from users in video form, able to keep up with any new words or jargon that are added to sign languages…

slinto-dictionary

Here’s a great crowdfunding project that’s currently getting some attention in Japan. An initiative from Fujisawa-based ShuR, the SLinto project aspires to be the world’s first crowdsourced dictionary for sign language, with the world’s first sign language keyboard [1].

While it might be easy to look up words in an English, French, or Chinese dictionary [2], for those who use sign language, how would you go about looking up a specific sign? The company describes their solution (pictured above) as follows:

Our sign language keyboard makes the whole process much easier. There are four main components for a sign; location, handshape, orientation, and movement. Our special keyboard allows you to look up a sign using its location and handshape and provide search results in videos.

This is a remarkable idea not only because it will help people who already use sign language, but also because it will enable people who don’t use sign language to study it more easily.

SHuR’s initiative also includes the very lofty goal of creating a crowdsourced dictionary of sign languages [3], with Wikipedia-style additions from users in video form, able to keep up with any new words or jargon that are added to sign languages over time.

Appropriately, ShuR has turned to the power of the crowd to fund its project, calling for financial supporters over on Countdown, targeting 1.5 million yen (just over $16,000) in its 60 day campaign which has just recently begun. If you’d like to throw your support behind this novel idea, credit cards and Paypal payments are accepted.

For more information about this project, check out the TedxTokyo talk below from ShuR co-founder Junto Ohki.

This is part of our Crowdfunding in Japan series (RSS). Services like KickStarter have become a global phenomenon with the power to let creative individuals take their ideas to new heights. It’s happening here in Japan too, and this has been just one example.


  1. This project is a cool idea, but I really wish Japanese companies would quit with the weird capitalization in their names…  ↩

  2. Ok, ok… It’s not at all easy to look up words in a Chinese dictionary.  ↩

  3. ‘Sign languages’ is plural because there are 130 varieties in the world currently.  ↩

Japanese startups find creativity at Crowdworks

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Crowdworks is the Japanese equivalent of design crowdsourcing sites like Logo Tournament or 99designs. It launched in March of 2012 and its total number of registered creators and engineers surpassed 7,000 in October of the same year. To date, more than 3,600 small businesses have used the site. Among the small businesses that leverage crowdsourcing, tech startups are apparently very active in using the service to create new logos and app icons. Here are some of the tech companies that have used Crowdworks for creative inspiration and what those winning designs look like. miil miil is basically a sort of Instagram for foodies. You can like and comment on each other’s food photos, and find out nearby restaurants and photos shared there. On Crowdworks, the startup asked for a new icon they could use for the app store, and paid 30,000 yen (about $320) to get the job done. 36 designs were submitted in total. Gunosy By looking at your Facebook and Twitter accounts, Gunosy curates news articles best suited for each user. The news can be viewed on the Gunosy website, received by email, or simply read in their app. The service launched in October of 2011 and gained…

Crowdworks is the Japanese equivalent of design crowdsourcing sites like Logo Tournament or 99designs. It launched in March of 2012 and its total number of registered creators and engineers surpassed 7,000 in October of the same year. To date, more than 3,600 small businesses have used the site.

Among the small businesses that leverage crowdsourcing, tech startups are apparently very active in using the service to create new logos and app icons. Here are some of the tech companies that have used Crowdworks for creative inspiration and what those winning designs look like.

miil

crowdworks-millmiil is basically a sort of Instagram for foodies. You can like and comment on each other’s food photos, and find out nearby restaurants and photos shared there.

On Crowdworks, the startup asked for a new icon they could use for the app store, and paid 30,000 yen (about $320) to get the job done. 36 designs were submitted in total.

Gunosy

crowdworks_gunosyBy looking at your Facebook and Twitter accounts, Gunosy curates news articles best suited for each user. The news can be viewed on the Gunosy website, received by email, or simply read in their app. The service launched in October of 2011 and gained over 76,000 users as of this month.

Gunosy was looking for a cover image for their Facebook page and found one they liked from the 19 designs submitted. Considering the tech savvy user demographic, the very modern design really suits the brand.

Takumen

crowdworks_takumenTakumen is an e-commerce service for well-known ramen spots all over Japan.

Takumen offered creators 20,000 yen (about $213) for a logo for a new ramen shop called Sakuta-ya. 34 different designs were submitted, and a very manly black and red logo won the competition.

Samurai International

crowdworks_samuraiThe startup was seeking a logo for a new music application which has racked up over 2 million downloads to date. The app auto-plays selected music from YouTube, so it was essential that the logo reflects that connection with YouTube.

From the 18 submitted designs, the startup chose a very simple logo with a musical note.

Poica

crowdworks_poicaPoica is a smartphone app that carries all of your point cards in one handy place. Readers may recall our video review of the app earlier this month.

The startup used Crowdworks to create introductory business cards to give out to people they meet. The 40,000 yen prize (about $426) was won with a simple white and green design, out of 15 designs.


Crowdworks recently partnered with Yahoo! Crowdsourcing this past January, teaming up to make the service the largest crowdsourcing site in Japan. Other small businesses are leveraging the site as well, including a local beer manufacturer in Atsugi. You can see some pretty labels for the new spring beer here.

A tough-luck Japanese factory rebounds with an inspiring new side business

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The economic crash of 2008 impacted business of all sizes, and a small auto parts and electronics processing factory in Osaka was no exception. Hiyoshi Packing Corporation, now a company of nine employees, suffered a big decrease in orders and was forced to cease a business partnership between its sister factory in California. The machines shut down, filling the factory with an overwhelming silence. In the midst of such crisis, what did the company do? They decided to create jobs on their own by leveraging their existing technology — but in a very different way. Working as a vendor for different manufacturers, Hinako Hara, the CEO of the company says that she had always wanted to create original products under the company’s name. They had the machines, facilities, and highly trained skills developed from fifty years of operation. A giant leap After careful consideration and many discussions, Hiyoshi ended up going in an entirely unexpected and very unconventional direction. They made business card cases which they named ‘harrytoree,’ meaning “stick” and “tear off” in Japanese. The product holds your business cards with an adhesive sticking area which can be used over and over. You simply tear off a new card…

The economic crash of 2008 impacted business of all sizes, and a small auto parts and electronics processing factory in Osaka was no exception. Hiyoshi Packing Corporation, now a company of nine employees, suffered a big decrease in orders and was forced to cease a business partnership between its sister factory in California. The machines shut down, filling the factory with an overwhelming silence. In the midst of such crisis, what did the company do? They decided to create jobs on their own by leveraging their existing technology — but in a very different way.

Working as a vendor for different manufacturers, Hinako Hara, the CEO of the company says that she had always wanted to create original products under the company’s name. They had the machines, facilities, and highly trained skills developed from fifty years of operation.

A giant leap

harrytorre_cardcase

After careful consideration and many discussions, Hiyoshi ended up going in an entirely unexpected and very unconventional direction. They made business card cases which they named ‘harrytoree,’ meaning “stick” and “tear off” in Japanese. The product holds your business cards with an adhesive sticking area which can be used over and over. You simply tear off a new card whenever you need one. Check out the demo video below to see how it works for yourself.

The made-in-Japan product can be bought online through the harrytoree website for a price of 714 yen (or about $8), or you can find them on Amazon Japan. We’ll let you know if the product becomes available to oversea buyers.

From the design to colors and even to the marketing strategy, Hiyoshi Packing Corporation managed to do everything on its own. Hinako who inherited the current position from her father says that if it wasn’t for the economic crisis, harrytoree may never have been born. The case has even won an award at one of the largest exhibitions for stationary and paper products, the International Stationery and Office Products Fair Tokyo.

Applying highly trained skills and technologies in a completely new way is definitely exciting, and I hope to explore more examples like this one in the coming future.

Japanese manga artist crowdfunds digital exhibition overseas

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This is part of our Crowdfunding in Japan series (RSS). Services like KickStarter have become a global phenomenon with the power to let creative individuals take their ideas to new heights. It’s happening here in Japan too, most notably on Campfire, the country’s answer to Kickstarter. Yuta Kayashima has been working as an illustrator while trying to realize his dream of becoming a manga artist. Ever since he was a student, he has been experimenting with the blending of manga and digital technology. His works Manga 2.0 (made with Adobe Flash) and Hack to the Brain were honored by the judicial committee for the Japanese Agency of Cultural Affairs. He has also distributed a special vertically written comic called Saiyu Shojo (A Young Girl’s Westward Trip) on the booklog site Puboo, a service where anyone can make and sell ebooks. From January through March 2013, Mr. Kayashima will participate in a modern art exhibition in Mexico featuring a Ukiyo-e theme. This Ukiyoe x Digital Comic project is a effort that combines traditional Japanese drawings and the latest media technology. He is planning to make an interactive comic, which will allow the audience to perform operations on the exhibit using a…

This is part of our Crowdfunding in Japan series (RSS). Services like KickStarter have become a global phenomenon with the power to let creative individuals take their ideas to new heights. It’s happening here in Japan too, most notably on Campfire, the country’s answer to Kickstarter.


ukiyo-e-digital-comic

Yuta Kayashima has been working as an illustrator while trying to realize his dream of becoming a manga artist. Ever since he was a student, he has been experimenting with the blending of manga and digital technology. His works Manga 2.0 (made with Adobe Flash) and Hack to the Brain were honored by the judicial committee for the Japanese Agency of Cultural Affairs. He has also distributed a special vertically written comic called Saiyu Shojo (A Young Girl’s Westward Trip) on the booklog site Puboo, a service where anyone can make and sell ebooks.

From January through March 2013, Mr. Kayashima will participate in a modern art exhibition in Mexico featuring a Ukiyo-e theme. This Ukiyoe x Digital Comic project is a effort that combines traditional Japanese drawings and the latest media technology. He is planning to make an interactive comic, which will allow the audience to perform operations on the exhibit using a mouse, and the scene will be displayed using a projector. The exhibit is described as follows:

Three beautiful sisters from the Ukiyo-e world travel through a time warp to the modern era. To their misfortune, in the present-day world their looks are no longer considered to be quite so attractive, but that does not curb their desire to be considered beautiful. They discover that many modern day anime characters are considered beautiful. As such, the jealous three sisters search for modern beauty, stealing various parts from other characters and competing against each other to enhance their own images.

It sounds like a pretty fascinating story, and if Kayashima’s past work is any indication (see video below), the exhibit should be equally impressive. For all our Mexican readers (we know there’s at least a few of you), do check out the exhibition if you get a chance.

The project recently appeared as a crowdfunding project on Campfire, and happily it turned out to be a success story, as the target of ¥250,000 (over $2,700) was successfully reached on Nov 3, 2012.

Japanese designer ditches chopsticks for amazing musical fork

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This is part of our “Crowdfunding in Japan” series (RSS). Services like KickStarter have become a global phenomenon with the power to let creative individuals take their ideas to new heights. It’s happening here in Japan too, and the following is a prime example. At CES 2013 Hapilabs turned a lot of heads with their smart fork. That device promotes healthier eating by making sure you don’t eat too much or too fast. But another unique utensil from Cerevo Dash, the EaTheremin, aspires to enrich your dining experience by turning your meals into a musical performance. How does it work? I’m glad you asked. The handle and tip of the fork contain separate electrodes, which create a weak electric current flowing through the food and the body (mouth → handle) when you eat. It plays different sounds depending on the type of food on the fork and the way in which it is eaten (according to changes in electrical resistance). All you have to do is add the battery and it’s ready for use. There are two varieties of EaTheremin. The digital version selects and plays pre-loaded sound effects from the internal memory based on the food’s electrical resistance. For…

EaTheremin

This is part of our “Crowdfunding in Japan” series (RSS). Services like KickStarter have become a global phenomenon with the power to let creative individuals take their ideas to new heights. It’s happening here in Japan too, and the following is a prime example.


At CES 2013 Hapilabs turned a lot of heads with their smart fork. That device promotes healthier eating by making sure you don’t eat too much or too fast. But another unique utensil from Cerevo Dash, the EaTheremin, aspires to enrich your dining experience by turning your meals into a musical performance.

How does it work? I’m glad you asked. The handle and tip of the fork contain separate electrodes, which create a weak electric current flowing through the food and the body (mouth → handle) when you eat. It plays different sounds depending on the type of food on the fork and the way in which it is eaten (according to changes in electrical resistance). All you have to do is add the battery and it’s ready for use.

There are two varieties of EaTheremin. The digital version selects and plays pre-loaded sound effects from the internal memory based on the food’s electrical resistance. For the analog version, simple sine waves change subtly based on the food’s electrical resistance and how you eat, thus producing a sound like a theremin for your enjoyment [1].

This is a cool idea for a number of reasons. The fork could prove an effective tool in convincing picky children to eat foods they don’t like or helping hospital patients or elderly folks with cognitive impairments to enjoy meals again.

They raised ¥308,500, but regrettably the project concluded before the designers could reach their reaching the funding target. But we hope that this clever fork can find its way to our dinner tables sometime soon.


  1. The theremin is an electronic musical instrument from Russia, played without making physical contact. You simply move your hand in proximity to the instrument. If you’ve ever listed to Good Vibrations from The Beach Boys, that weird whining instrument is a theremin.  ↩

How a Japanese illustrator crowdfunded a book of wonder

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This is part of our Crowdfunding in Japan series (RSS). Services like KickStarter have become a global phenomenon with the power to let creative individuals take their ideas to new heights. It’s happening here in Japan too, most notably on Campfire, the country’s answer to Kickstarter. Here’s a fun new Campfire project that aspires to create a magical short story. It springs from the mind of illustrator and graphic designer, Hidehito Shinno, and hopes to bring many eccentric characters gather together in a single book. Mr. Shinno thinks freedom is particularly important in producing his works, and this story expresses the fun of an “anything goes” mentality, and a strong departure from reality. He plans to make a full-color soft cover book of 20 to 30 pages. And while such a plan is not so remarkable by itself, we do find it interesting how Shinno has decided to pay for his project. For many illustrators looking to make a new book, funding is often the main obstacle. But now, like other creative spirits in the digital age, an illustrator can make money through a crowdfunding service like Campfire or Kickstarter. And that’s what Shinno has done. On Campfire, he can…

MOSTER MEETS

This is part of our Crowdfunding in Japan series (RSS). Services like KickStarter have become a global phenomenon with the power to let creative individuals take their ideas to new heights. It’s happening here in Japan too, most notably on Campfire, the country’s answer to Kickstarter.


Here’s a fun new Campfire project that aspires to create a magical short story. It springs from the mind of illustrator and graphic designer, Hidehito Shinno, and hopes to bring many eccentric characters gather together in a single book. Mr. Shinno thinks freedom is particularly important in producing his works, and this story expresses the fun of an “anything goes” mentality, and a strong departure from reality.

He plans to make a full-color soft cover book of 20 to 30 pages. And while such a plan is not so remarkable by itself, we do find it interesting how Shinno has decided to pay for his project. For many illustrators looking to make a new book, funding is often the main obstacle. But now, like other creative spirits in the digital age, an illustrator can make money through a crowdfunding service like Campfire or Kickstarter. And that’s what Shinno has done. On Campfire, he can promote his work, and eventually publish a book which can then be used as a part of his portfolio — which could then in turn, kickstart more opportunities.

The progress for this particular project is updated continually via ‘the activity report’, so the patrons can observe and enjoy the process of the story’s creation. Mr. Shinno also provides illustrated icons, badges, stickers, and posters to the project’s supporters.

The target amount that was initially set for the Campfire project was 250,000 yen (almost $2,700), and it has far surpassed that goal by reaching 363,500 yen. Clearly a little ingenuity on the business side of things is a big help to the creative process as well!

3D printers too expensive? No problem. Fabrication workshops coming to Tokyo’s CUBE

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3D printing and digital fabrication is one of those rare technological developments that has overwhelming potential. But it can be a very expensive activity to break into. Last November, a 3D studio called CUBE opened at Shibuya in Tokyo, providing a place to test expensive 3D printers and scanners which would otherwise be inaccessible for most individuals due to their extremely high costs. The studio will hold workshops and coursework to train individuals in the use of this 3D equipment. CUBE is located on the second floor of the same building as FabCafe, a “laser-cutting” cafe run by Loftwork. The lineup of equipment installed at CUBE includes: 3D printers: manufactured by 3D Systems (US), Projet series, Vflash and others 3D scanners: manufactured by Breuckmann (SmartSCAN-HE, Body-SCAN), S3 scanner (US) 3D software: FreeForm (US), rapidformXOR/XOV (South Korea), 3D-CAD/CG The above image is of a plastic wrench produced by a 3D printer. It was distributed to the participants of CUBE’s opening ceremony held in October. As you can see, even the rotating adjustment section is included, and that sort of detail is indicative of the enormous potential of 3D printing. The possibilities are practically endless. The book The Pirate’s Dilemma also makes…

3d studio cube

3D printing and digital fabrication is one of those rare technological developments that has overwhelming potential. But it can be a very expensive activity to break into.

Last November, a 3D studio called CUBE opened at Shibuya in Tokyo, providing a place to test expensive 3D printers and scanners which would otherwise be inaccessible for most individuals due to their extremely high costs. The studio will hold workshops and coursework to train individuals in the use of this 3D equipment. CUBE is located on the second floor of the same building as FabCafe, a “laser-cutting” cafe run by Loftwork.

3d studio cube 2

The lineup of equipment installed at CUBE includes:

  • 3D printers: manufactured by 3D Systems (US), Projet series, Vflash and others
  • 3D scanners: manufactured by Breuckmann (SmartSCAN-HE, Body-SCAN), S3 scanner (US)
  • 3D software: FreeForm (US), rapidformXOR/XOV (South Korea), 3D-CAD/CG

3d studio cube 3

The above image is of a plastic wrench produced by a 3D printer. It was distributed to the participants of CUBE’s opening ceremony held in October. As you can see, even the rotating adjustment section is included, and that sort of detail is indicative of the enormous potential of 3D printing. The possibilities are practically endless.

The book The Pirate’s Dilemma also makes mention of 3D printing, pointing out that major manufacturers such as Sony, Adidas, BMW already use 3D printers when creating in-house prototypes of goods that will ultimately be manufactured at scale. Prototyping is also one of the essential elements in the Design Thinking method, and the simplicity of preparing prototypes using this new digital fabrication technology could spur a wave of innovation.

3d studio cube 4

CUBE, which gives people hands on experience with some of the most advanced equipment in the world, will be highly valued in Japan, where a new wave of manufacturers seem poised to sweep the nation.

Traditional Japanese art meets mobile: Paper iPhone cases from Kyoto

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If you have ever visited Japanese variety stores like LOFT or Tokyu-Hands, you’ve likely seen the tremendous choice of iPhone cases. There are even websites like Case-Mate or Society6 where you can buy uniquely designed iPhone cases which are not mass produced. But I recently stumbled across one case that could be the first made of paper — or if not the very first, perhaps the sturdiest paper case. It’s called Musubi, which means “to tie” in Japanese. It’s a product by Kyoto-based manufacturer Suzuki Shofudo [1]. The case is made from a special robust paper using stereo-chemical paper pressing technology to mold it into the shape of an iPhone. To use it, you just need to place the paper case on the front and back of the iPhone, and then attach three stickers on the sides to hold the papers together. And that’s it, you’re done! The paper appears pretty thick although I’m not sure how much protection it would provide. There are five designs included in the Musubi package, allowing you to dress up your iPhone differently depending on your mood. The designs are traditional Japanese patterns that symbolizes relationships between people. For five cases, the price is…

paperiPhonecase

If you have ever visited Japanese variety stores like LOFT or Tokyu-Hands, you’ve likely seen the tremendous choice of iPhone cases. There are even websites like Case-Mate or Society6 where you can buy uniquely designed iPhone cases which are not mass produced.

But I recently stumbled across one case that could be the first made of paper — or if not the very first, perhaps the sturdiest paper case. It’s called Musubi, which means “to tie” in Japanese. It’s a product by Kyoto-based manufacturer Suzuki Shofudo [1].

The case is made from a special robust paper using stereo-chemical paper pressing technology to mold it into the shape of an iPhone. To use it, you just need to place the paper case on the front and back of the iPhone, and then attach three stickers on the sides to hold the papers together. And that’s it, you’re done! The paper appears pretty thick although I’m not sure how much protection it would provide.

There are five designs included in the Musubi package, allowing you to dress up your iPhone differently depending on your mood. The designs are traditional Japanese patterns that symbolizes relationships between people. For five cases, the price is 1890 yen (about $20), which is generally less than the price of one iPhone case you can buy at a store. The cases are available for both iPhone 4/4S and iPhone 5.

paperiPhonecase2

The case can be bought online through the Suzuki Shofudo website if you’re in Japan, or if you’re passing through Kyoto, their store is here. We’ll let you know if they become available to overseas buyers. I’m sure that the demand for such a slick design would be pretty high!


  1. More details can be found on their website (Japanese). See this pdf for starters.  ↩