THE BRIDGE

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Gyao and GREE establish investment fund to develop anime film business

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See the original story in Japanese. Gyao, a broadband video distribution company and a subsidiary of Yahoo Japan (TYO:4689), and Japanese social gaming giant GREE (TYO:3632) announced today that they have established a company to invest in animation content development. The team-up was first announced back in February with a tentative company name. Making the most of IT and information systems, the new company will be called AnimatiC (which they say is a combo of animation and systematic) and its goal will be to develop fresh new animation films and content that audiences have never seen before. AnimatiC’s portfolio films will be distributed via video distribution platforms including Gyao, and it is expected that business will extend beyond developing social gaming apps or collectible card game products derivative from anime. Accordingly, for film producers, if you receive investment from the fund, you can easily get a distribution channel for your film, and have an easy access to related businesses. On a bit of a side note, Japanese smash-hit mobile gaming app Puzzle & Dragons has recently partnered with animated film series Evangelion to offered a limited time promotion where users can win character items from the series. Similarly, a film…

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See the original story in Japanese.

Gyao, a broadband video distribution company and a subsidiary of Yahoo Japan (TYO:4689), and Japanese social gaming giant GREE (TYO:3632) announced today that they have established a company to invest in animation content development. The team-up was first announced back in February with a tentative company name.

Making the most of IT and information systems, the new company will be called AnimatiC (which they say is a combo of animation and systematic) and its goal will be to develop fresh new animation films and content that audiences have never seen before.

AnimatiC’s portfolio films will be distributed via video distribution platforms including Gyao, and it is expected that business will extend beyond developing social gaming apps or collectible card game products derivative from anime. Accordingly, for film producers, if you receive investment from the fund, you can easily get a distribution channel for your film, and have an easy access to related businesses.

On a bit of a side note, Japanese smash-hit mobile gaming app Puzzle & Dragons has recently partnered with animated film series Evangelion to offered a limited time promotion where users can win character items from the series. Similarly, a film distributor planning to release the anime Time of Eve with English subtitles on Blu-ray raised more than 7 million dollars in about four weeks on crowdsourcing platform Kickstarter. These results indicate there is much potential in anime content distribution over the internet.

I believe it is possible to empower many anime creators using IT and information systems. As seen in the recently launch of anime-focused crowdfunding site Anipopo, this space is the focus of very high expectations from the market.

On-demand theater service Dreampass acquired by Yahoo Japan

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Japanese startup Bluem, which operates the on-demand cinema service Dreampass, announced today that it has been acquired by Yahoo Japan (TYO:4689) for an undisclosed sum. Dreampass will be working with Yahoo Eiga (or “Yahoo Movies”) and video streaming service Gyao, which is also run by Yahoo Japan. For those of you who might not be familiar with the service, Dreampass first launched all the way back in August of 2010. It sort of works like Groupon but is dedicated to the screening of older movies in theaters. Users are able to request a screening of their favorite movies, and by popular vote, Dreampass will negotiate with content holders to allow such a screening. If the screening is permitted, tickets will be made available on the Dreampass website for users to purchase. A wide variety of movies are requested, ranging from Hollywood classics to Japanese animations and even recorded sports events. For example, there are tickets on sale to watch The Dark Knight at a theater in Shinjuku for 1,500 yen (about $15). Dreampass was chosen as a representative startup for Japan at Startup Weekend 2011, an event held across 50 different countries. The team is a graduate of Open Network…

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Japanese startup Bluem, which operates the on-demand cinema service Dreampass, announced today that it has been acquired by Yahoo Japan (TYO:4689) for an undisclosed sum. Dreampass will be working with Yahoo Eiga (or “Yahoo Movies”) and video streaming service Gyao, which is also run by Yahoo Japan.

For those of you who might not be familiar with the service, Dreampass first launched all the way back in August of 2010. It sort of works like Groupon but is dedicated to the screening of older movies in theaters. Users are able to request a screening of their favorite movies, and by popular vote, Dreampass will negotiate with content holders to allow such a screening. If the screening is permitted, tickets will be made available on the Dreampass website for users to purchase.

dreampass

A wide variety of movies are requested, ranging from Hollywood classics to Japanese animations and even recorded sports events. For example, there are tickets on sale to watch The Dark Knight at a theater in Shinjuku for 1,500 yen (about $15).

Dreampass was chosen as a representative startup for Japan at Startup Weekend 2011, an event held across 50 different countries. The team is a graduate of Open Network Lab in Ebisu, Tokyo, and consists of six core members who will soon be working for Yahoo Japan.

In the past few years, we’re seeing a startup eco-system gradually taking shape here in Japan. Last year, there were a few startups acquired by local internet giants and a few smaller buyouts as well. I plan to present a round-up of these acquisition in the near future, so stay tuned!

Gyao and Gree team up to invest in animation content development

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Gyao, a broadband video distribution company and a subsidiary of Yahoo Japan (TYO:4689), and Japanese social gaming giant Gree (TYO:3632) announced today the two companies have agreed to establish a fund to invest in animation content development. The fund will be worth 100 million yen (over $1 million dollars), and the two companies will split the ownership of the joint venture 50/50, and it will tentatively be called ‘Future Content Partners’. Content from the fund’s portfolio companies is expected to be distributed to Yahoo Japan’s premium service subscribers in formats for broadband video streaming, in social gaming, and more. Gyao, Gree, and Yahoo Japan have agreed to set up an information portal in the first half of this year, which focuses on introducing animated content such as games, video titles, and e-comic books. A recent survey says that the Japanese animation business is worth 219.7 billion yen (or approximately $2.3 billion), and revenues have been on the rise for the last three years. When we look at the retail business that springs from the animation industry, such as merchandising character toys, its volume exceeds more than a trillion ($10.6 billion). So it’s definitely a lucrative space. GREE (English / Japanese)

yahoo-gree

Gyao, a broadband video distribution company and a subsidiary of Yahoo Japan (TYO:4689), and Japanese social gaming giant Gree (TYO:3632) announced today the two companies have agreed to establish a fund to invest in animation content development. The fund will be worth 100 million yen (over $1 million dollars), and the two companies will split the ownership of the joint venture 50/50, and it will tentatively be called ‘Future Content Partners’.

Content from the fund’s portfolio companies is expected to be distributed to Yahoo Japan’s premium service subscribers in formats for broadband video streaming, in social gaming, and more. Gyao, Gree, and Yahoo Japan have agreed to set up an information portal in the first half of this year, which focuses on introducing animated content such as games, video titles, and e-comic books.

A recent survey says that the Japanese animation business is worth 219.7 billion yen (or approximately $2.3 billion), and revenues have been on the rise for the last three years. When we look at the retail business that springs from the animation industry, such as merchandising character toys, its volume exceeds more than a trillion ($10.6 billion). So it’s definitely a lucrative space.

GREE (English / Japanese)