Japanese firm Dentsu Blue announced on Friday that it has developed a new mobile app, called ChainSnap, as part of its effort to encourage ‘intrapreneurship‘ at the company. The Tokyo-based subsidiary of a leading advertisement agency is now known for several innovative mobile apps.
This mobile app allows one to connect with up to 24 other users and let them take pictures using their smartphones at the same time, aiming to see and share what’s happening in every corner of the world. Pictures taken by these users can be saved in the Camera Roll on one’s device and obviously shared via various social network services. The app is only available for Android devices on Google Play but an iOS version will follow in early May.
Users can gain access only to cameras of other users installing the ChainSnap app on their smartphones. When a camera is about to be hacked and used by other users, one must request that access from the other user be granted so there is no privacy invasion.
According to Dentsu Blue, potential use cases include taking a picture of a sunset in Japan while shooting a sunrise in Brazil, creating a Matrix-esque panoramic picture by connecting smartphone cameras of all ChainSnap users surrounding a spot, allowing users to take pictures of music stars performing via cameras equipped at live performance venues.
Dentsu Blue wants to explore monetization models such as premium functions, selling users access grants to cameras located at popular sightseeing spots in the world.
Edited by “Tex” Pomeroy