If you’re starting to tire of seeing Line’s characters all over the place here in Japan, I have some bad news for you. Line is teaming up with fashion retailer Uniqlo to offer Line Character branded t-shirts as part of the new Uniqlo t-shirt (UT) line-up .
In my view, Uniqlo lends some much-needed credibility to Line’s characters, putting them alongside far more established brands like Hello Kitty and Disney. The shirts are on sale now for the very affordable price of 943 yen (or just over $9).
Check out Uniqlo’s promo video for the new 2014 line-up below, including the new Line t-shirts about halfway through. (It’s an unlisted video, so if this embed suddenly stops working, you know why!)
As far as I can tell, this is just for Uniqlo stores in Japan. I can’t find the Line t-shirts on the Uniqlo USA website. ↩