Japan’s crowdsourced animation production platform Crevo raises $840,000

PurpleCow (to be rebranded as Crevo) CEO Kensuke Shibata

This is the abridged version from our original article in Japanese.

Tokyo-based PurpleCow, the startup behind crowdsourced animation production platform Crevo and crowdsourced logo design platform DesignClue, announced today that it has fundraised 100 million yen ($840,000) from CyberAgent Ventures and B Dash Ventures. The company also announced it will rebrand its company name to Crevo Inc.

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Crevo allows users to choose a creator from the portfolio page and then order various video work, such as promotion videos for an app, or a YouTube ad with custom scenario and characters. In addition to matching clients and creators, Crevo is actively involved with the production process until the end of the project.

Since its launch in March 2014, the crowdsourced animation production platform has acquired over 250 corporate users and transacted orders worth over 100 million yen ($840,000) to date. The company will use the funds to strengthen system development and marketing.

Translated by Masaru Ikeda
Edited by Kurt Hanson