Japan’s Smartround raises from Peter Thiel-led fund to help startups manage equity

Image credit: Smartround

Tokyo-based Smartround, a Japanese startup helping startups and investors manage their funding and investments respectively, announced today that it has secured 100 million yen (about $933,000) in a pre-series A round based on J-KISS, a simple term sheet framework for a convertible instrument for early startups to obtain initial financing. Participating investors in this round include FF APAC Scout, Justin Waldron, and Matias de Tezanos.

FF APAC Scout is Peter Thiel-led Founders Fund’s APAC region-focused scout fund, which allows serial entrepreneurs / angel investors to back new entrepreneurs, similarly to Japan Angel Fund and Sequoia Capital’s scout fund in terms of the scheme. Zynga co-founder Justin Waldron is well known in Japan for having invested in language learning startup Lang-8 while Matias de Tezanos is a serial entrepreneur and has experienced seven exits as an investor.

Since the company secured over $513,000 from more than 20 Japanese angel investors in a seed round back in March last year, the latest round suggests another massive backing from angel investors but is centered on the Inner Circle in Silicon Valley this time around.

Jeff Lonsdale, who’s in charge of the investment at FF APAC Scout, said in a statement:

Japan is one of the largest economies in the world with some of the most productive and innovative workers. We should expect many more strong companies to emerge from this ecosystem and Smartround is well positioned to help create this future.

Some of our readers may recall that Lonsdale expressed his extraordinary expectations for the globalization of Japanese startups in the future at Tech in Asia Tokyo 2018.

Smartround is a cloud-based platform serving startups and their backer VCs. It offers entrepreneurs with comprehensive resources for managing their businesses such as capital policy, business management, company introduction, library, and other functions while it enables investors to track their portfolio performance online. The Smartround team appears to consider US startups like Carta and Pully as the benchmark in their growth strategy.

Smartround was founded back in May of 2018. Prior to Smartround, Masaru Sunny Sunagawa, the startup’s founder and CEO, previously worked at a trading company and a VC firm followed by launching Location Value which was later acquired by NTT Docomo back in 2014.

Regarding what the latest funds is used for, Sunagawa said in a statement:

In the midst of the ongoing turmoil caused by COVID-19, Japanese startups leading the next generation are forced to navigate a difficult path. […]

We are grateful to all of our investors who share our philosophy and ideals and are willing to back us under this circumstance, and we will continue to improve our services and expand our business globally. In particular, we would like to take advantage of this funding experience to evolve our service so that Japanese startups can raise funds from overseas investors.