Japanese reality show will ask contestants to live the Amazon life



TV Tokyo is planning a new reality TV show where contestants will have to create a home life with items they purchase only from Amazon Japan.

The show, to be titled Kaiteki! Amazon Seikatsu!, will be aired on March 4th at 1AM in the morning. Contestants stay in a one-room apartment, buying goods from Amazon Japan such as food, goods to help them pass the time, or even furniture. The goal will be to create a home that people would want to visit.

Amazon (NASDAQ:AMZN) is already doing respectably well in the Japanese market, as its sales for 2012 grew 19% over the previous year to 7.8 billion yen (or about $84 million). That’s good enough to make the country Amazon’s second largest foreign market, just behind Germany.

The company is also set to release its Kindle Fire HD 8.9 in Japan on March 12, priced at 24,800 yen for the 16GB model ($268), and 29,800 yen ($322) for the 32 GB model.

TV Tokyo via Asiajin, Marketzine.jp