Raksul, a Tokyo-based startup providing online printing services, announced today that it has raised 1.45 billion yen (approximately $14.3 million) from WiL (World Innovation Lab), Global Brain, Itochu Technology Ventures, Plus (an office stationary company), GMO Venture Partners, and Mixi.
Raksul is a fabless company that provides printing services in partnership with more than 1,600 printing facilities across Japan (as of November of 2013). Users can place printing orders at affordable rates because the company takes advantage of downtime at participating printers to complete those orders.
According to Nikkei Business, Raksul will use the funds raised this time to prepare for global service operations, and to launch a new service that allows merchants to distribute their flyers via newspapers to consumers for affordable rates. By making the most of the internet and removing middleman costs, their flyer distribution service gives local merchants a better chance to promote their services for less than 10% of the price usually seen in this sector.